Reddit tries to solve its brand safety problem: A new partnership with DoubleVerify brings much-needed metrics and safety tools to its burgeoning ad platform.
The neobank reportedly plans to buy Latin American fintechs at a discount due to the market downturn.
Prime Day will once again prove to be a major retail event this year, not just for Amazon but for its competitors as well.
Whitney Birdsall, senior forecasting analyst, worked on our latest forecast for US retail and ecommerce sales in Q2. She tells us how recent market turmoil, supply chain issues, and economic uncertainty could impact our forecast, which measures the total value of all the merchandise sold on ecommerce platforms
Conversations at Cannes: Our analyst on the ground fills us in on some of the Festival's latest developments.
Shopify’s ambitions extend far beyond ecommerce: The tech company wants to spur growth by rolling out new features aimed at B2B, offline retail and local shopping, and social commerce.
Microsoft dials down facial-analysis AI: The technology can infer people’s emotional state, gender, and other attributes, but the algorithm’s inherent bias makes it prone to inaccuracies that could lead to misuse.
Lowe’s tests the metaverse waters: The home improvement retailer hopes to use its 3D virtual assets to attract new audiences and persuade consumers to buy.
Spotify and Amazon have different strategies when it comes to audio dominance: The Obamas’ new deal with Audible is a perfect example.
Canada’s new legislation could hurt digital entertainment players: If it becomes law, Bill C-11 would harm Netflix and TikTok, among others—and be difficult to enforce.
Snap sees AR making a difference for brands: Product marketing lead tells our principal analyst that use of augmented reality tools delivers “meaningful impact” to the bottom lines of business partners.
Clean rooms are becoming critical to the fortunes of Big Media: Snowflake’s new solution with OpenAP demonstrates the importance of first-party data.
Inflation puts high-end restaurant boom on the line: Diners flocked to restaurants like Darden Restaurants’ The Capital Grille in its fiscal Q4, but inflation-fueled down-trading could erode those gains.
Meta makes multiple moves: It won’t take cuts of creator revenues through 2024, and will look to digital avatars as a new revenue stream from brands.
Luxury brands aren’t worried about inflation: Despite turbulent market conditions and global uncertainty, a new report by Bain estimates luxury sales will grow between 5% and 15% this year.