Meta will decrease advertisers' ability to target ads even further: Though it's not ideal for marketers or for the company's ad revenues, it's likely necessary to get ahead of upcoming EU privacy regulations.
We spoke with Pat Bigatel, general manager of Amazon ShopLocal, which helps third-party sellers reach more customers by listing products in Amazon’s store and offering local customers the opportunity for same-day order pickup. Amazon Local Selling launched in October 2021 as a way to extend support to local retailers.
Credit union’s bilingual banking bot could attract Hispanic customers: California-based Community First Credit Union recently added Spanish-language capability to its AI-powered bot. Such assistance could help lower the relatively high share of underbanked or unbanked Hispanic adults in the US.
On today's episode, we discuss Spotify's Q3 earnings, the company's growing ad business, and the viability of video podcasts. We then talk about Amazon building a new music-centric live audio app and who is winning the gaming platform war. Tune in to the discussion with eMarketer senior forecasting analyst at Insider Intelligence Peter Vahle.
Lemonade will acquire Metromile in a deal expected to close next year. Insurtech M&A activity and large raises show the space has matured.
Amazon customers will be able to checkout with Venmo in 2022, which should drive the app’s revenues.
On today's special edition episode of Brand Anatomy, we get an exclusive look inside three leading brands as eMarketer Briefing director Jeremy Goldman hits the showroom floor of Web Summit 2021 in Lisbon. At the annual technology conference, Jeremy speaks with chief information officer at Siemens Hanna Hennig, chief AI and strategy officer at Levi's Katia Walsh, and president of thredUP Anthony Marino about how their brands are approaching digital transformation and sustainability.
Amazon is adding Venmo as a payment method to reach younger shoppers: The partnership marks progress in PayPal’s efforts to monetize the mobile app and may pave the way for similar deals.
Shoppers face 2 billion out-of-stock messages despite early start to holiday season: Supply chain issues and historic demand are creating problems for consumers, but retail revenues are still expected to reach notable highs this season.
Social media platforms are racing to attract creators with monetization tools to drive a social commerce wave: Instagram’s new creator subscriptions are a way for the platform to offer money to creators outside of brand deals.
Citigroup’s flagship branch overhaul focuses on in-person service and meetings: With this renovation, it joins its big US peers in pivoting branches away from routine services and toward more complex, individualized ones—in line with consumer preferences.
A new Accenture study says incumbent banks that co-opt digital-only players’ business models could bring in over half a trillion dollars in revenue. But legacy technologies are still in the way.
U.S. Bank’s payments-request tool continues its digital drive for businesses: An added feature for its commercial customers is designed to make their collections easier.