HBO Max’s reputation is at risk: Cost-cutting moves from the debt-ridden company have consumers worried about the streamer’s future.
We detail the opportunities for AR in remote healthcare and medical training.
The timing for the unified HBO Max-Discovery+ platform just got clearer: Warner Bros. Discovery announced its ambitious global launch plan through 2024.
What’s next for TikTok? The social video behemoth could be expanding into music streaming services to challenge Spotify and Apple Music. We look at other tech segments ripe for a TikTok takeover.
The New York Times feels the ad downturn: That’s bad news for other digital publishers who have started layoffs and seen ad dollars plummet.
On today's episode, we discuss whether Instagram is starting to look a little too much like TikTok, why we're seeing more brands pop up in movies and TV shows, how to win young people's loyalty, what comes after the iPhone, the potential of NFL+, an unpopular opinion about vinyl versus digital audio, some interesting population facts, and more. Tune in to the discussion with our director of reports editing Rahul Chadha and analysts Blake Droesch and Paul Verna.
In-game ads are set to debut during a downturn: The popularity of free-to-play games will help them endure, but advertisers may be cagey about spending.
While the metaverse is still taking shape, consumers are already interested in using it to enhance everyday experiences. About 60% of US teens and adults believe that virtual environments will make the process of finding a fitness or exercise routine significantly better, and the same percentage expect them to improve real estate shopping.
Big Tech drops the metaverse ball: A decline in full-time metaverse job postings corresponds with an uptick in gig hiring. Startups and the military might fill the metaverse development gap.
Co-exclusive streaming rights could become a trend: Hulu and HBO Max will both be offering “Abbott Elementary” to subscribers.
FTC sues to stop another Meta acquisition: Meta is looking to own a popular VR fitness app, but the FTC says this will kill competition in the metaverse. Is Meta’s innovation by acquisition strategy over?
The metaverse intellectuals: A Wharton metaverse course for executives might struggle to offer tangible insights on a technology that doesn’t yet exist. But it could shape how the metaverse ultimately materializes.
Anzu’s Integral Ad Science deal is a win: In-game ads remain an untapped market—but measurement has historically been an issue.
CTV spend will see a downturn after Roku’s Q2: Months of macroeconomic pains and murky CTV credibility hurt the sector’s ad spend.
About half of internet users ages 10 to 41 spend money on video games worldwide, and younger users are more likely to cough up.
Meta’s pivot away from news is complete: The company is severing ties with publishers to save money and focus on short-form video.
Meta’s reversal of fortune: Daily users and ad revenues fall in Q2, while inflation is forcing a price hike on VR headsets, making them less accessible to would-be metaverse users and possibly stalling metaverse adoption.
Inflation hasn’t hurt Spotify yet: Its ad revenue and subscription growth make it an anomaly among tech companies.
The #BookTok tag, which at the time of writing had 65.8 billion views on TikTok, has helped drive an increase in printed book sales.
The box office has a supply chain problem: Despite the strong launch of “Nope,” there’s nary a hit in sight over the next few months.