On today's episode, we discuss how sports betting in the US became an overnight market and how many folks will own cryptocurrency going forward. "In Other News," we talk about Substack's new tweet-like feature "Notes" and how YouTube is pricing NFL Sunday Ticket. Tune in to the discussion with our director of forecasting Peter Newman and analyst Andrew Spink.
YouTube’s steep Sunday Ticket pricing will pay off, but at what cost? Consumers now have to pay more than ever to watch football.
As Texas considers sports betting, the future of a lucrative industry is at stake: FanDuel, DraftKings, others compete for dominance in a divisive, fast-growing market.
UFC and WWE look to enter the sports streaming frenzy: The newly merged company will likely try to land several lucrative deals.
Absence of major sporting events, decreasing cable audiences are a bad sign for traditional TV: US TV ad revenues will drop 4.4% this year, S&P Global Ratings predicts.
US automotive industry saw a 66.8% decrease in TV ad spend: fewer Super Bowl ads contributed, though cheaper ads could attract more dollars in coming months.
YouTube TV boosts prices due to rising content costs: Platform faces competition from other streaming services, and higher fees could push cord-cutting downward.
TikTok's US user base reaches 150 million: National security concerns haven’t been enough to scare off creators or partners like Major League Soccer.
On today's episode, we discuss what to make of a seventh consecutive US monthly ad market decline, how ad prices look compared to before the pandemic, and what we expect ad spending in Q2 to look like. "In Other News," we talk about an initiative aimed at reducing barriers to buying ad inventory and sponsorships for women's sports, as well as how many Americans still have cable—and for how long. Tune in to the discussion with our analyst Paul Verna.
YouTube TV launches multiview: Feature enables sports fans to watch up to four streams simultaneously in another shot at Hulu.
Cord-cutting killed the regional star: That, plus streaming, has led to DIamond Sports Group’s Chapter 11 filing.
Record viewership for women’s sports is finally making brands take notice: A coalition of brands and sports leagues is pressuring networks to give women’s sports primetime slots.
Dick’s Sporting Goods is optimistic about 2023: After a strong 2022, the sporting goods retailer is optimistic it can push past the strong economic headwinds.
Will streamers band together to create a sports broadcast hub? ESPN is trying to persuade competitors to jump on board, and revenue pressures could sway them.
FuboTV hits key milestones: TV alternative reports $1 billion in annual revenues and $100 million in yearly ad sales, but can they keep it up?
On today's episode, we discuss if Twitter is actually getting worse, whether folks will want to become "Meta Verified," what it looks like to digitally insert yourself as a player into a live basketball game, whether Airbnb's recent performance is reflective of the overall travel market, what paid family leave looks like in the US and in different countries, and more. Tune in to the discussion with our director of reports editing Rahul Chadha, director of forecasting Oscar Orozco, and analyst Max Willens.
Dick’s Sporting Goods looks to grow its share of the outdoor market: The retailer is buying outdoor retailer Moosejaw from Walmart. (This story was written with the assistance of GPT-3.)
On today's episode, we discuss whether Super Bowl viewership is trending up or down, what the best ads were (and why), and what to include in an advertiser's Super Bowl playbook. Tune in to the discussion with our analyst Paul Verna.
“Disrupt, make noise, get people talking about Tubi the next day.” That was the goal for the campaign, said Greg Hahn, co-founder and chief creative officer of Mischief, the agency behind Tubi’s “interface interruption” and “rabbit hole”-themed Super Bowl ads. We talked to Hahn about Tubi and Mischief’s advertising approach.
Uber Eats serves up post-checkout app ads: New offering, which debuted during Super Bowl, allows advertisers to reach consumers tracking status of orders.