Advertising & Marketing

Former Google workers populate climate tech startups: Despite a 40% investment drop in 2023, climate tech shows resilience, outperforming broader VC markets and indicating robust potential for growth in 2024.

Despite Meta’s strong year, ByteDance is close behind: TikTok owner’s $29 billion in Q2 revenues rivals US giant, which lags far behind in growth.

Earlier this month, a story in The Verge set fire to the SEO world, describing the stereotypes of SEO professionals as “that of a hustler: a content goblin willing to eschew rules, morals, and good taste in exchange for eyeballs and mountains of cash. A nihilist in it for the thrills, a prankster gleeful about getting away with something.”

Half of US B2B marketers say that email marketing is the channel that has the biggest impact on their multichannel strategy, outpacing social media (33%) and content marketing (26%), per April 2023 Ascend2 and Zoominfo data.

On today's podcast episode, in our "Retail Me This, Retail Me That" segment, we discuss the differences between how US and UK consumers shop for groceries. Then, for "Pop-Up Rankings," we rank two grocery stores doing digital well, two taking an alternate approach, and why both can work. Join our analyst Sara Lebow as she hosts analysts Blake Droesch and Carina Perkins.

OpenAI halts ChatGPT Plus sign-ups as it grapples with demand spikes, DDoS attacks, and service degradation. Its ambitious expansion and GPT-5 development are at stake.

Microsoft announces it’s now a chip maker at 2023 Ignite conference: A global shortage of Nvidia’s AI chips leaves tech companies scrambling for alternatives to stay ahead in the race.

SpaceX's Starlink may seek IPO as Amazon readies rival satellite internet service. Intensifying competition could result in increased internet access for remote areas.

Amazon links office attendance to promotions: The tech giant keeps upsetting employees with strict in-person measures. Enforcement will continue to be an uphill battle.

On today's podcast episode, we discuss whether Amazon's online sales business glass is half full (or half empty), if you should advertise on Amazon without selling there, and how much offering primary care to Prime members can move the needle. "In Other News," we talk about Bed Bath & Beyond's marketing, its comeback, and why Pinterest beat everyone's expectations. Tune in to the discussion with our director of Briefings Jeremy Goldman and analyst Zak Stambor.

Qualcomm and Iridium’s scrapped deals hinder Android’s competition with iPhone’s Emergency SOS. Apple is now the only smartphone option for satellite connectivity.

HomeGoods shut down its ecommerce business because in October it was unable to recreate the in-store treasure-hunting experience customers know and love online. Meanwhile, Amazon is struggling to master brick-and-mortar because it doesn’t know what in-store shoppers want.

The partnership addresses business concerns of complexity, data security, and customization in generative AI integration.

On today's podcast episode, we discuss a new lawsuit against Meta for designing its products to be addictive to kids, new paid ad-free versions of Facebook and Instagram, and where Threads engagement is at. "In Other News," we talk about whether we will ever come together again on social media and if AI can help us get there. Tune in to the discussion with our analyst Jasmine Enberg and director of Briefings Jeremy Goldman.

Big Tech will have a chance to offer input on the Online Safety Act: UK’s telecom regulator is seeking comments on how to interpret the strict social media law.

77.6 million people in the US will use Uber or Lyft next year, according to our August 2023 forecast.

SiriusXM unites satellite, streaming, podcasts: aims for a Spotify-like experience to boost engagement and subscriber numbers.

Tech firms reduce their workforce to focus on profit-making sectors, but cuts in advertising, HR, and customer service could have repercussions.

ICBC, the world’s largest lender, is crippled by a LockBit 3.0 ransomware attack, highlighting rising cybersecurity threats in the banking sector.