Google leads the race to integrate generative AI into smart speakers, with Amazon, Apple, and Samsung following suit. Big Tech sees new market opportunities but needs to tackle security
Amid a sector-wide slump, AT&T is slashing jobs and consolidating offices as part of an $8 billion restructuring plan, signaling ongoing issues in the telecom industry.
Kochava isn’t out of the legal woods: The embattled ad firm must now deal with a class-action, private lawsuit that could do more damage than the FTC.
Seven in 10 shoppers expect a simple returns policy: The share of consumers who check a retailers’ return policy before purchase jumped nine percentage points in the past year.
China's dominance in legacy chips could disrupt global markets, pressuring Western nations to boost their own production at a time of economic uncertainty.
New USB-C charging ports are the biggest change for upcoming iPhones. We could be facing an innovation slump for smartphones as manufacturers push to raise prices.
On today's episode, we discuss whether Netflix's password-sharing crackdown is actually working out, why the company got rid of its basic ad-free plan, and whether sticking to sports-adjacent programming is the right move. "In Other News," we talk about whether The Walt Disney Co. might be bailing on TV too soon. Tune in to the discussion with our analyst Daniel Konstantinovic.
News publishers push back against Big Tech: New global laws mandate payment for content use.
The ad market slipped in June, but don’t panic: A 1.6% drop is a sign that the industry is stabilizing after a year of harsh declines.
Retailers’ bad site search experiences push shoppers away: Sixty-two percent of online shoppers leave an ecommerce site if they can’t quickly find what they’re looking for.
Intel's surprising profit is driven by 307% YoY revenue growth in foundry services despite CPU and server sales struggles. An AI-specific chip is forthcoming.
Despite a 24% YoY smartphone shipment decline, Apple increased its US market share to 55% in Q2. Apple's robust service and subscription ecosystem can capture consumer interest.
Women's sports ascendant: ESPN's shift to an all-female SportsCenter and growing ad revenues signify a paradigm shift in sports marketing.
Microsoft decides to sit out 2024 political advertising: The company’s ad tech firm, Xandr, will ban campaign ads, along with other categories like alcohol.
There will probably be a federal privacy law, eventually. Most US consumers support federal regulation of data privacy, and the majority has grown stronger every year since 2020, according to a 2022 report from 451 Research.
The EU's new antitrust probe targets Microsoft Teams, scrutinizing the tech giant's bundling practices for potential anticompetitive behavior. It’s the latest sign of tightening regulations against Big Tech.
Meta's strong earnings boost stock by 6%, owing to efficient cost-cutting measures, rebounding online ads, increased Reels engagement, and successful AI integrations.
Netflix wants its ad business to grow faster: Unsatisfied with revenue growth and Microsoft as an ad partner, Netflix is lowering CPMs and seeking other sellers.
“[Marketers] need to have the ability to connect disparate data sources, while also getting consumers’ permissions and knowing how they want to be reached,” Tim Finnigan, director of product marketing at Verisk Marketing Solutions, said on a recent “Behind the Numbers” episode. Here are three customer identification challenges and how marketers work to overcome them.
Generative AI was the shiny new thing this year (despite having been around for quite a while). Curious consumers wrote poems with ChatGPT, created masterpieces with Midjourney, and browsed Google’s and Microsoft’s AI-chatbot search functionalities. As the hype clears, which generative AI applications will be most relevant for business? And how can marketers put those applications to use?