A third of internet users use it for security and to bypass tracking. Big Tech is cashing in on privacy while advertisers grapple with a changing landscape.
The store is no longer the only place where consumers can discover and shop for consumer packaged goods (CPG) products. Younger generations are finding products via search and social media, while Amazon Prime Day offers shoppers the opportunity to stock up on essentials for less.
AI at the heart of Google’s Pixel 8 plan: Pixel 8 leaks show advanced camera and natural language features. Google balances device ambitions with Search.
EU and French officials are probing Nvidia’s dominance in the GPU sector. Until competition gains traction, expect regulatory activity to persist.
Meta’s return-to-office policy is a ‘mess’: Reluctant in-office employees are finding there’s not enough space for them, but Meta wants to reduce, not expand, its footprint.
Apple’s gaming aspirations hinge on the iPhone 15, but the flagship smartphone struggles with overheating issues.
Toys R Us looks to fill a hole in the retail landscape: It plans to rapidly expand its physical presence by opening up to two dozen flagship stores.
On today's podcast episode, we discuss the significance of Google's antitrust trial, the Department of Justice's (DOJ's) case against Google, Google's defense, and what the possible—and likely—outcomes might be. Tune in to the discussion with our analyst Evelyn Mitchell-Wolf.
The California Insurance Commissioner’s plan to stop insurers’ exodus from the wildfire-devastated state hinges on newfound flexibility.
Deciding how to target customers when they engage in an array of digital channels both online and in-store is the essence of an omnichannel strategy. It’s no easy task, but, luckily, omnichannel connections, in-store retail media opportunities, and experiential and experimental tools can help advertisers build a more robust customer profile and target shoppers where they are.
In July and August, the US ad market saw its first consecutive two months of growth in over a year, according to Standard Media’s US Ad Market Tracker. Platforms are focused on keeping that momentum alive with several updates. Multiple platforms are boasting improved AI targeting and enhanced connected TV ad solutions. Here is everything new in September.
Diverging from conventional industry strategies, Honda is addressing customers’ charging needs ahead of launching its electric SUVs in 2024.
On today's podcast episode, we discuss what Amazon's next big hit is, whether X (formerly Twitter) might become a subscription-only platform, whether SEO is already dead, if most retailers will stop offering free shipping, the shortest commercial flight you can take today, and more. Tune in to the discussion with our director of reports editing Rahul Chadha and analysts Ross Benes and Blake Droesch.
Streaming giants curb password sharing: Platforms like Disney+ enforce new rules to prioritize revenues over new user acquisition.
Meta’s gutsy celebrity-powered AI maneuver: It’s integrating Llama 2 AI with Quest 3, Ray-Ban glasses, and popular apps. Celebrity AI personas and metaverse ambitions signal bold competitive moves.
France’s competition authority raids Nvidia’s offices and is investigating potential monopolistic practices, challenging the chipmaker’s dominance in the AI chip market.
It’s getting more expensive to deliver a good customer experience: New York City delivery drivers, California fast food workers, and store associates everywhere are getting raises.
Advertisers have dragged their feet on developing third-party cookie alternatives and are now under pressure to implement effective measurement solutions, our analyst Evelyn Mitchell said in a recent webinar. But new measurement options come with their own challenges, including slow adoption, lack of published test results, and limitations of first-party data.
Volkswagen’s IT outage halts production, spotlighting the hurdles traditional automakers face in transitioning to tech-focused vehicles—a space where Tesla thrives.
OpenAI eyes developing an ‘iPhone of artificial intelligence’: After a fresh investment, it’s looking to partner with LoveFrom to develop an AI-driven consumer device.