Following GPT-4’s impressive introduction, everyone is racing to incorporate generative AI into their operations: Google launched Bard to some disappointment, Amazon entered the AI race, and Quora wants to create “the universal AI messaging client.” Here are the latest generative AI updates and what they mean for marketers.
Optimizing its user interface for touchscreens could help to make Microsoft’s Windows 11 a viable option for gaming on future handheld devices without investing in a mobile console to compete with Nintendo or Sony.
Children’s safety advocates are pushing back on Meta’s plan to open the metaverse to minors in order to expand user adoption. An unmoderated metaverse without proactive security poses various dangers to minors.
“The lines between physical and digital experiences are becoming blurred, and businesses need to resource and cater to both adequately,” said Diana Haussling, vice president and general manager of consumer experience and growth at Colgate-Palmolive.
The FTC strikes healthcare again: The federal regulatory agency issued 670 warnings to healthcare companies and others about misleading advertising. Healthcare firms: be ready to back up your claims.
On today's episode, we discuss how sports betting in the US became an overnight market and how many folks will own cryptocurrency going forward. "In Other News," we talk about Substack's new tweet-like feature "Notes" and how YouTube is pricing NFL Sunday Ticket. Tune in to the discussion with our director of forecasting Peter Newman and analyst Andrew Spink.
The deal is a sign that Intel is serious about pivoting into the foundry business. Having Arm as a client could make Intel one of the most competitive foundries in the world.
On today's episode, we discuss whether generative AI is actually coming for your job, how much customers really care about a company's values, whether there is a subscription divide among groups of people, whether audiobooks could be the next frontier for advertising, some karaoke facts, and more. Tune in to the discussion with our analysts Evelyn Mitchell and Max Willens and vice president of Briefings Stephanie Taglianetti.
The city is giving robot dogs a second chance as it finds new ways to integrate emerging technology into policing. Could this be the big break needed to push mass adoption?
The UK’s cost of living crisis takes a bite out of Tesco’s profits: The company’s profits halved from roughly £2 billion to £1 billion in fiscal 2022 / 2023.
The FTC spots a trust problem in health and wellness advertising: Nearly 700 brands including Unilever and Coca-Cola are warned for misleading ads.
Despite a surge in ads, connected TV (CTV) faces the same challenge as traditional TV: getting consumers’ attention. Our analyst Paul Verna shares why co-viewing won’t hurt CTV’s targeting abilities and how too much repetition may make ads ineffective.
The sector that spearheaded the pandemic’s remote work shift is struggling with bringing workers back to offices—employees feel happier and more productive working remotely.
Iterating mobile operating systems: Android 14 and iOS 17 focus on enhancing health, accessibility, and region-specific features to make future smartphones even more vital personal devices.
On today's episode, we discuss why advertisers aren't returning to Twitter, what the impact of the new blue check mark will be, and whether folks actually want to pay for social media. "In Other News," we talk about the potential of TikTok's sister app Lemon8 and what to make of TikTok's new "Series" feature. Tune in to the discussion with our analyst Jasmine Enberg.
eBay is giving merchants more opportunities to advertise: The marketplace nearly doubled the amount of premium search ad inventory as it tries to make up for falling sales volumes.
Netflix races to offer new ad targeting options ahead of Upfronts: A rushed launch meant its ad tech offerings were thin.
An outage Monday downed Apple Music, Radio, and iTunes Match for users in the US, Europe, and Asia. Are persistent outages due to infrastructure or possible cyberattacks?
Google is accused of offering benefits to developers who put their apps only on Google Play. Could more regulation and fines follow?
Uncertainty looms over ad industry, producing a loss of 2,100 jobs in March: As AI advances and regulations toughen, agencies are caught in a difficult position.