AI-generated art can’t be protected by copyright, a US judge rules: The decision could give advertisers pause due to a lack of ownership of AI-produced material.
The largest share of US programmatic out-of-home (OOH) ad spend went to billboards (41%) in H1 of this year, followed by screens and TVs (24%) and display panels (14%), according to Place Exchange.
California’s DMV ordered Cruise to halve its autonomous fleet after a crash with a fire truck. Recent incidents could slow robotaxi adoption in congested cities.
Lamborghini unveils its first EV powered by AI: It wants to redefine the future of supercars with cutting-edge technologies while responding to the push for luxury EVs.
On today's podcast episode, we discuss why Disney+ is losing users, what a Disney+ password-sharing crackdown would look like, and the impact of ESPN Bet. "In Other News," we talk about what the Alliance of Motion Picture and TV Producers is offering at the latest writers strike negotiations and why The Roku Channel has become a legitimate player in the streaming wars. Tune in to the discussion with our analyst Daniel Konstantinovic.
Google’s high executive turnover is a symptom of broader brain drain: It’s struggling to retain the talent it will need to fend off threats to Search and reclaim its AI frontrunner status.
On today's podcast episode, we discuss why the Federal Trade Commission is investigating ChatGPT-maker OpenAI; how publishers, content creators, and authors feel about generative AI; what the wrong kind of regulation looks like; and what AI rules we will likely see next. "In Other News," we talk about when we can expect to see GPT-5 and what to make of Netflix's newly launched game-controller app. Tune in to the discussion with our analysts Jacob Bourne and Gadjo Sevilla.
Casper’s subway ads give commuters fun puzzles to solve while increasing its brand awareness. Albertsons Companies leverages a game to entice consumers to play for discounts and rewards. And Nike’s mobile app earns the brand a spot in consumers’ everyday lives. Here are five ways brands are embracing gamification across different stages.
This month’s ad platforms update is all about analytics, with Google, TikTok, and Microsoft announcing improved reporting tools. Plus, Amazon announced on-site and off-site retail media innovations. And we saw some interesting ad network updates from Lyft and Intuit. Here’s a breakdown of what’s new.
Tesla led Q2 2023 global EV sales with 10% QoQ growth, while challengers like BYD and GAC Aion rise. Price reductions prove key to broader adoption.
Led by Apple and Intel, US tech giants protest India’s unexpected tech import license rules, fearing trade disruption. Regulations could make tech firms rethink expansion.
Meta sends mixed messages over return-to-office mandate: It plans to terminate employees who skirt in-office rules but says the future of work is remote made possible by its tech.
EU hurls sweeping regulation at Big Tech: Two major laws are about to take effect, sending Google, Apple, Meta, and others scrambling to adapt to a new era of curtailed industry power.
Microsoft undermines OpenAI with Databricks partnership: The tech giant has found a new startup interest to grow its cloud business with open-source AI tools. OpenAI may be in trouble.
The biggest data privacy battles are fought at a state level: A California data privacy bill is getting steep opposition from the Association of National Advertisers.
Microsoft’s early AI search missteps left it far behind Google: Bing is struggling to make gains against Google despite coming out of the gate early with AI.
The electric air taxi market—forecast to be worth $57B by 2035—sees startups like Joby Aviation advancing despite regulatory hurdles and safety concerns for the new mode of travel.
Tencent plans to unveil its AI model, Hunyuan, intensifying China’s AI race just as Beijing’s new regulations are implemented. Its guardrails could have worldwide implications.
On today's episode, we discuss whether it's too early to talk about Gen Alpha, delivering things without the box, what's happening on TikTok Live, fast fashion looking to repairs, what websites will look like in the future, the most popular theme parks in the world, and more. Tune in to the discussion with our vice president of content Suzy Davidkhanian, analyst Blake Droesch, and forecasting director Oscar Orozco.
Trends shows Big Tech in-office mandates might lose sticking power: Tech firms favoring remote work see benefits in global talent access and economic savings that could undermine Big Tech policies.