Winning Gen Zers’ deposits will depend on capturing their attention and trust early in the customer journey. At the discovery and consideration stages, Gen Zers’ habits are very different than those of other generations, per our inaugural survey of 1,488 US banking consumers. That means banks must rethink their marketing strategies to best appeal to this generation’s preferences.
A private Swiss bank’s stock price dropped drastically after it disclosed a significant exposure to a troubled client—and social media amplified the news.
The service can strengthen merchant relationships and give the card network an opportunity to monetize its troves of valuable data
The cards can bring the retailer stronger revenue streams and enhanced customer loyalty
The demand for BNPL shows the financial inclusion benefits it can bring, but it also carries overspending risks
YouTube is the top social media platform that US Gen Z consumers turn to for banking information, per our survey.
Customers want more transparency in banks’ lending decision-making processes and more control over the data that factors into them.
Offering both cards will help J. Crew transition eligible cardholders and tap new revenue streams
The proposal would end the Apple Card partnership in the next 12 to 15 months. We expect many issuers will put their hats in the ring to take it over
The rule would apply to the UPI and could help boost adoption by creating a new safety net
This time, it’s the former CEO of the world’s largest bitcoin and altcoin crypto exchange.
Consumers are turning to the payment method to mitigate financial pressures this holiday season, but overextension concerns persist
Diversifying into use cases like security should help consumers more readily adopt biometric payments
International travelers prefer using cash, but foreign currency headaches are pushing them to credit cards and digital wallets
Symphony to use Google Vertex AI for voice analysis: Voice-to-text AI is booming but accuracy is still a limitation. Generative AI could help firms meet strict regulatory requirements.