On today's podcast episode, we discuss what finding products online will look like in 2025, if Target's new membership program can stack up against Amazon Prime and Walmart+, how ads on chatbots will change advertising, how to make stores more fun places to shop, what the world's first "ketchup insurance" offers, how Americans use dating apps, and more. Tune in to the discussion with our vice president of content Suzy Davidkhanian and analysts Evelyn Mitchell-Wolf and Carina Perkins.
If TikTok is banned, can ByteDance bring Douyin to the US? The company is trying to answer that question by testing Douyin on US browsers.
The cost of advertising on Amazon spiked in 2023: Our industry KPIs show that while CPCs are rising, healthy consumer demand is stabilizing return on ad spend.
The ecommerce giant’s launch of ads on Prime Video instantly gave it the largest audience for an ad-supported subscription video service in the US.
Amazon announces Big Spring Sale as consumers show signs of spending fatigue: The retailer is counting on the event to jolt sales and give its ad business an edge over Meta and Google.
Walmart looks to monetize supply chain capabilities with new AI logistics solution: The company is expanding its suite of retail tech solutions as it focuses on boosting profitability.
McDonald’s positions itself as a place to score a cheap meal: That’s familiar terrain for the fast-food giant, which should help convey that message to consumers.
Dollar General plans to open 800 stores this year: That’s a stark contrast to rival Family Dollar, as the retailer is well-positioned to benefit from consumers’ growing cost-consciousness.
It helps consumers save money and gives merchants a channel for in-app marketing—all while improving issuers’ mobile banking experience.
40.4% of US shoppers started their shopping journeys in marketplaces in 2023, down from 51.5% in 2022, according to a February 2024 report from Attest.
With third-party cookies on the way out, access to customer data is more valuable to brands than ever. By leveraging loyalty programs, brands can collect first-party data, including customer demographics and shopping habits, in exchange for targeted offers or deals. But in order for brands to get access to customer data, they need to be sure their loyalty program resonates with their audience.
Zara owner Inditex is pulling the right levers: Its strategy of raising prices and going upmarket appears to be working as its net income and sales hit new highs.
Is On Running the next Allbirds? The sportswear brand is dangerously close to replicating the struggling D2C company’s misstep-ridden playbook.
Family Dollar’s struggles stem from its own missteps: While several value-oriented grocers thrive as consumers pinch pennies, stumbles lead this discounter to shrink its footprint nearly 12%.
On today's podcast episode, in our "Retail Me This, Retail Me That" segment, we discuss Walmart's purchase of Vizio, its brick-and-mortar strategy, and whether they can attract more upper income shoppers. Then, in a mini "Shark Tank"-style segment, we predict what the next big move for Walmart will be. Join our analyst Sara Lebow as she hosts senior director of media content Becky Schilling and analyst Zak Stambor.
More than three-quarters (77%) of US adults prefer receiving ecommerce coupons through email, according to a February 2024 report by Ascend2 and ActiveCampaign.
Kohl’s looks to the baby category to drive growth: It’s partnering with WHP Global’s Babies R Us brand to attract younger customers.