The partnership will help them capture more of the growing in-car commerce market, which could reach $600 billion by 2030
The solution can help Checkout.com attract merchants as they face growing payments fraud
The US ad market grew for the first time in 11 months this May, according to Standard Media’s US Ad Market Tracker. Now the question is if expansion can continue. June and the start of July brought a host of ad updates that could help continued growth, including ad tools enhancements from Google and Microsoft, retail media opportunities from Roku and Uber, and more. Here’s a breakdown of what’s new.
Retail media has transitioned from its 1.0 era, defined by on-site search and sponsored product ads, into the era of retail media 2.0, which consists of a mosaic of ads on-site, in-store, and across other media channels. “The opportunity gets much bigger, but realizing the opportunity also gets a lot more complex,” our analyst Andrew Lipsman said on “Behind the Numbers: Reimagining Retail.”
China’s economy flounders: Retail sales grew 3.1% YoY in June, a sharp drop from the previous month.
Consumers of all ages and income levels shopped Amazon Prime Day this year. Shoppers spent more this year compared with 2022, and despite a tough economic climate, Prime Day shoppers didn’t price compare as much as expected.
Kroger Precision Marketing’s secret sauce: Achieving equivalent sales impacts with 51% fewer impressions, enhancing ad intelligence with in-house platforms, and recruiting top-tier talent, according to Cara Pratt.
How shoppers buy groceries online is changing: As consumers grow more cost-conscious, pickup’s share of digital grocery orders rises.
Restaurants are cutting their virtual brands: Some, like Red Robin and Applebee’s, are looking to save resources as customer behavior shifts, while others have fallen victim to Uber Eats’ crackdown.
Babies R Us’ comeback couldn’t come at a better time: With all buybuy Baby stores set to close, the relaunched retailer has a clear runway to grow—assuming Target and Walmart don’t get in the way.
Amazon’s BNPL partners—Affirm and Citi—likely benefited from growing consumer demand for the tool
A slew of payment providers are ready to integrate its capabilities, reflecting skyrocketing softPOS demand
We expect back-to-school sales to rise 2.9%: While that’s a far cry from rates over the past two years, it is markedly higher than in 2019.
Retail sales in Brazil fell 1.0% YoY in May: We expect sales to grow 4.4% this year.
Linear could soon be a thing of the past for Disney: CEO Bob Iger suggested the company may look to sell off TV assets and focus on digital.
Burberry, Brunello Cucinelli, Swatch Group benefit from recovering luxury demand in China: But softening sales in the Americas pose problems for all but the very top tier of designer brands.
Production and mobile payments go hand in hand for Apple: The company is expanding its Apple Pay services in Vietnam, marking its continuous growth in emerging markets. This mirrors potential plans for expansion in India.
Now, even powered-off mobile phones can serve as a CBDC payment device, making the digital yuan more accessible than ever
An integration with Stripe ensures that businesses get paid upfront so they don’t miss out on potential revenues