On today's episode, we discuss how the omicron variant might change consumer behavior, the significance of Tide refusing to air a Super Bowl 2022 commercial, the real threat of churn, what people click on, how Americans share information with brands, how to solve working from home annoyances, what it's like in the coldest place on Earth, and more. Tune in to the discussion with eMarketer principal analyst Suzy Davidkhanian, director of forecasting Oscar Orozco, and senior forecasting analyst at Insider Intelligence Peter Vahle.
Landor & Fitch’s innovation chief on brands and sustainability in 2022: Luc Speisser argues that brands must understand consumers’ nuanced positions on sustainability.
Brazil-based credit startup Open Co, India’s BNPL card fintech Uni, and cannabis card provider SuperNet are all meeting unmet payment needs.
AirAsia, one of the world’s largest budget airlines, is on a mission to build a regional super app. While it follows in the footsteps of titans like WeChat in China and Gojek in Southeast Asia, AirAsia could blaze a path for travel and other industries not endemic to the mobile space. Companies looking to expand their mobile business should take lessons from its journey, wherever its final destination may be.
Apple closes three stores, adding to concerns about retail disruption: The temporary closures raise new questions about how the pandemic might affect holiday sales—but could click and collect benefit?
Insider Intelligence spoke with Andy Berman, vice president of Gopuff Marketing Solutions.
More US consumers shopped from their couch than in-person every day of Thanksgiving weekend 2021.
AirAsia, one of the world’s largest budget airlines, is on a mission to build a regional super app. While it follows in the footsteps of titans like WeChat in China and Gojek in Southeast Asia, if AirAsia succeeds, it will blaze a path for travel and other industries not endemic to the mobile space.
Letting users pay directly from their bank accounts minimizes their reliance on cards, which could mean less volume and revenues for issuers.
Increasing competition in the realm of point-of-sale installment plans will push existing buy now, pay later firms to diversify their offerings and target consumers beyond the existing core of Gen Z and millennial users.
Walmart is the most popular online alternative to Amazon, with nearly 63% of US Amazon buyers picking up products there when not doing so on Amazon.
On this episode of Brand Anatomy, where we get exclusive looks inside leading brands, eMarketer Briefing director Jeremy Goldman sits down with Abby Whitmer, vice president of ecommerce at BeautyBio, to discuss how the beauty brand is adjusting to iOS privacy changes, tackling supply chain issues as a medium-sized business, and lessons from this year’s holiday season.
Growth will come from Gen Z’s interest in buy now, pay later (BNPL) and incumbents’ push to outspend and outinnovate competitors.
The solutions can help billers improve payment collection while giving customers a more efficient way to pay their bills.