For the marketing and retail sectors, it’s not all bad news: despite inflation and uncertainty, a number of positive signs suggest marketers would be wise to not overcorrect.
Retailers face the prospect of a lackluster holiday season: That’s caused Walmart to significantly cut back on holiday hires, while Target hopes its ecommerce strategy will lure deal-seeking shoppers.
Home goods retailers feel the ripple effects of the housing recession: As the housing market slows, so does consumer spending on home-related items such as appliances and furniture.
It rolled out a simpler tech stack with UPI Lite and introduced credit card linking, which can aid its global expansion efforts.
Pinduoduo’s US launch is off to a positive start: The ecommerce platform plans to invest billions into its cross-border business as China’s economy slows.
Panera Bread brings personalized rewards to its nearly 48 million loyalty members: The chain hopes that moving away from a one-size-fits-all approach will encourage more signups and spending.
Stitch Fix ended its 2022 fiscal year on a less-than-stellar note.
Drizly is the latest company to roll out an ad network: The Uber-owned alcohol delivery service’s ad products may enable advertisers to run finely targeted multimedia campaigns.
With grocery prices soaring, shoppers are looking to save: That’s providing a prime opportunity for discount grocers such as Aldi and Lidl.
Click and collect’s share of digital grocery is growing. This year, the fulfillment method will account for 36.8% of US grocery ecommerce sales. Come 2026, that figure will rise to 40.6%.
High-end luxury is having a moment. Consumers in this category haven’t been hurt by inflation the same way the average US consumer has, so brands need to elevate to hold onto them.
Two representatives introduced a house companion to the Credit Card Competition Act of 2022, showcasing a broader desire to reform card fees.
Watch the on-demand replay of our webinar, The Great Realignment, as our analysts showcase how ecommerce, social media, fintech, and more are being transformed amid the market turmoil of 2022.
Among US adults 34 and younger, 30% had used visual search for shopping as of August, and 12% used it regularly. By comparison, 22% of US adults overall had used the functionality, and 8% used it regularly.
Patagonia’s climate commitment puts retailers’ sustainability initiatives under scrutiny: Macy’s, Nike, and Puma are some of the companies taking smaller steps in their quest to reduce their carbon footprint.