New Starbucks CEO Brian Niccol has his work cut out for him: One can look to his former employer, Chipotle, to see how he can sharpen the coffee chain’s focus.
Social commerce has a trust problem: TikTok and other platforms are trying to become shopping hubs, but consumer sentiment remains low.
Crocs tempers growth expectations: The company expects Q4 revenues to be flat to up slightly compared with last year, with its namesake brand growing just 2%.
The company is shifting its strategies to achieve greater profitability, but investors still aren’t impressed
This hurdle will make it difficult for payment players’ recent crypto launches to gain traction
Marqeta Flex helps digital wallets and card issuers embed BNPL options, eliminating the need for direct integrations with merchants
Alibaba touts early Singles Day successes: Apple, lululemon, and Nike were among the biggest beneficiaries as price-conscious shoppers took advantage of steep discounts and other promotions.
Affiliate marketing shifts to creator-driven strategies: Influencers bring engagement and trust to brand partnerships.
On today’s podcast episode, we examine Netflix from all angles. While subscriptions were up in Q3 of this year, they were down compared to the previous Q3. Find out everything you need about the streamer’s quarterly report by listening to the discussion with Senior Director of Podcasts and host Marcus Johnson and Analyst Daniel Konstantinovic.
Email engagement on the rise: Industry KPIs show improvement in core metrics, but brands need to prevent user fatigue.
Ancillary services, such as item repairs, pet grooming, and tailoring, are becoming an increasingly important part of retailers' strategies to drive foot traffic, build brand loyalty, and create additional revenue streams. But the benefit of these services often extends beyond direct financial returns.
Real-time payments allow individuals and businesses to send and receive payments between bank accounts simultaneously. The process described below occurs instantaneously upon initiation.
For Walmart, Black Friday officially starts on November 11: The retailer will offer savings throughout the month, with exclusive deals and early sales access for online shoppers and Walmart+ members.
Grocery prices remain front of mind for many consumers: That presents an opportunity for value-oriented merchants such as Aldi, Target, and Walmart to steal share by offering low prices for Thanksgiving staples.
7-Eleven to open 500 larger, food-focused stores by 2027: The struggling c-store chain hopes that more food options and a larger product assortment will restore traffic and sales.
On today's podcast episode, we discuss when we might be approaching the consequential ceiling of “peak media”, which folks watch the most influencer videos, where smartphone time is still climbing, and entirely too much more. Tune in to the discussion with our Principal Analyst and host Bill Fisher, Principal Analyst Paul Briggs, Vice President of Research Jennifer Pearson, and Chief Research Officer at GWI Jason Mander.
To stand out in a crowded commerce market, Lyft Media is thinking about partnerships and measurement differently. While its current partnerships help Lyft Media navigate “traditional ecosystem of measurement,” the network is also thinking about what the next phase of measurement will be, said Shane Dwyer, head of sales at Lyft Media and Lyft Business.
US buy now, pay later (BNPL) user growth is slowing, plummeting from 97.0% in 2021 to just 4.1% in 2028, according to our forecast.
Affiliate marketing reaches $10 billion milestone: Brands increase budgets as ecommerce and Gen Z engagement fuel growth.
TikTok Shop leans on top brands, live shopping to boost holiday sales: The platform will feature exclusive products from brands like Benefit Cosmetics and celebrity-led livestreams alongside Cyber Five discounts.