Airlines are flying too much: That led to a glut of airline seats, which hurt Delta’s net income in Q2.
PepsiCo and Conagra temper outlooks as they struggle with consumers’ shrinkflation concerns: Sales volumes for both companies fell as private labels capture record dollar and unit share.
Fast Retailing’s store expansion strategy boosts its international profile: The Uniqlo parent’s push into the US and Europe is growing brand awareness and profits.
On today's podcast episode, we discuss examples of generative AI (GenAI) in retail, how to convince consumers to engage with it, and what GenAI is not good for. Join our analyst Sara Lebow as she hosts analyst Yory Wurmser and Beth Ann Kaminkow, CEO of the New York office and global chief commerce officer at VML.
AI claims more jobs: The price of AI goes beyond compute costs as Intuit lays off about 10% of its workforce. Layoffs will continue until companies can supplement the cost of AI elsewhere.
Online marketplace sales are steadily outpacing overall ecommerce: Our latest research looks at the consumer behaviors and platforms driving the trend.
Social media platforms focus on outcomes: Executives cite pressure to deliver for advertisers as Q2 earnings reports approach.
In 2024, US consumer spending on online marketplaces will reach $468.33 billion, according to our forecast, with a significant portion of ecommerce sales shifting to these platforms.
Temu is quietly building a substantial seller base in the US: That shift away from its direct-from-China strategy should help insulate it if the government closes the de minimis loophole.
Walmart looks to grow its online grocery lead: The retailer is modernizing its supply chain by opening five automated distribution centers for fresh food, expanding four traditional facilities, and upgrading another.
Kroger leans into value: The grocer is hosting a big sale about a month before a crucial court hearing on its proposed merger with Albertsons.
53% of brands often leverage data and media opportunities with retailers that do not carry their products, according to August 2023 data by Merkle.
Just because consumers are concerned with cost doesn’t mean they aren’t spending. Today’s path to purchase is less linear, influenced by deal-seeking, social media, and payment options. Here are five key stats on how consumer buying behavior is shifting.
Secondhand shopping is still in vogue: Gen Zers and millennials are driving the trend as shoppers search for savings.
The RBI tried incentives to boost adoption, but as they faded away, they weren’t enough to change consumer payment behaviors
The retailer’s decision will only impact a small customer segment, but it signals the end of an era in the retail checkout space
It can help customers avoid double-dipping on debt and attract more volume to its card-linked installment offering
Retailers struggle to eradicate forced labor from their supply chains: A host of companies—from Christian Dior to Milwaukee Tool—face criticism for alleged exploitation of workers.
It’s a balancing act for brands that want to champion inclusivity—authentically and meaningfully, without stirring controversy. “It’s really important for advertising to reflect the world in which we live. Displaying it creates a sense of acceptance,” our analyst Paola Flores-Marquez said on the “Behind the Numbers: Reimagining Retail” podcast. But brands can hurt people by getting it wrong, she added.
Some 53% of marketers believe AI will significantly enhance the way shoppers are targeted and served relevant ads, per a survey from Cooler Screens. Both AI and retail media are still developing. As both of these areas mature, AI will make retail media data even more powerful. Here are some ways AI is improving retail media.