Personalized healthcare drives growth for Hims & Hers: AI is helping the company’s providers customize treatments for patients. If the strategy pays off, Hims & Hers may soon leave its competition in the dust.
Hackers took down a crucial piece of US healthcare payments infrastructure: UnitedHealth’s Change Healthcare still hasn’t recovered, leaving providers unpaid and people unable to get care. It’s an unwelcome reminder of how vulnerable the system is to disruption.
64% of US adults think disinformation and “fake news” are most widespread on social media, according to a September 2023 survey from UNESCO and Ipsos.
On today's podcast episode, we discuss the main problems folks are facing today when it comes to building creatives, how to overcome them, and what the creative problems of the future might be. "In Other News," we talk about the generative AI (genAI) priorities for marketers this year and what will actually replace cookies. Tune in to the discussion with our analyst Bill Fisher and Aarjav Thakore, senior product manager at StackAdapt.
Key sectors increased podcast ad spending in 2023: Our Industry KPI data shows that travel, services, and alcohol significantly bolstered their investment.
While OpenAI is for Copilot and consumers, Mistral’s AI is being pitched as a service for Azure Cloud customers. Its AI diversification is raising regulatory eyebrows.
Google DeepMind showcases Genie, a gaming and robotics catalyst: The AI model represents an innovative breakthrough that could be a stepping stone to artificial general intelligence.
Disney faces investor challenge: Blackwells Capital calls for AI-focused restructuring to boost stock, sparking a debate on technology's role in entertainment.
US streaming growth slows, signaling a market shift: Platforms must now focus on retention over rapid expansion to adapt.
Hotels struggle to find (or retain) workers: That’s hindered their ability to deliver a high-quality customer experience.
Worldwide retail media spend will hit $140 billion this year, according to our December 2023 forecast.
We look at Block's plans to dive deeper into retail banking.
We look at how some major fintechs’ marketing strategies helped put them on the map.
Google Gemini is available for all advertisers. Should you use it? The powerful generative AI tool is enticing, but it may not be fully baked yet.
WBD posts its first-ever streaming profit but lags elsewhere: The media giant had a difficult 2023 but is hitting the ground running this year.
Nearly a third of the US population will be free ad-supported streaming TV (FAST) viewers by 2027, accounting for a total of 114.5 million viewers, according to our September 2023 forecast. That large audience base, coupled with the rise of new players and the abundance of ad inventory, is making FASTs increasingly appealing to media planners—especially those on a budget.