Starbucks, Sweetgreen tweak membership programs to boost customer appeal: They’re not alone—54% of retailers plan to enhance their loyalty offerings this year.
On today's podcast episode, we discuss what artificial general intelligence (AGI) is capable of, why everyone is rushing to create it, and how close we are to reaching it. "In Other News," we talk about 'Ready Player One' becoming a metaverse experience and how we will start controlling our smart homes. Tune in to the discussion with our analysts Jacob Bourne and Gadjo Sevilla.
Snap, Okta, and Zoom are the latest to cut jobs. Workers find solace in smaller firms and diverse industries, but AI's rise and profitability pressures could mean continued job loss.
Google retires Bard and embraces Gemini: It wants to cast off negative associations and emphasize its generative AI strengths. Its recent moves could pay off.
53.2% of businesses worldwide have a dedicated customer experience (CX) management team, according to October 2023 data from GoodFirms.
It’s continuing to expand these services, including by investing in AI-powered fraud solutions, to further spur growth
The company is investing in AI and rewards partnerships to bring in more active customers to its mobile wallet
Elective cosmetic procedure are expensive and not covered by insurance, creating demand for financing solutions like Synchrony’s CareCredit
Meta’s Q4 shows the year of efficiency was a success: The company’s revenues surged in 2023, thanks in part to Chinese retailers, while headcount dropped.
Retailers are going big on innovation. AI-powered improvements to the customer journey, ambitious market expansion, and viral partnerships and marketing campaigns have caught our attention, just in time for the first edition of our monthly ‘unofficial’ ranking of most interesting retailers.
Meta rings in two decades of Facebook: The company has undergone major transformations, and 2024 will bring more changes as AI and regulation shape its trajectory.
TikTok’s retail ambitions will go head-to-head with Amazon’s ecommerce dominance, while LinkedIn’s ad appeal grows with tech-powered enhancements. Here’s how our analysts predict the changing social landscape will impact advertisers in 2024.
Target’s Black History Month products miss the mark: The retailer pulled an item celebrating Black history from its shelves that misidentified several historical figures.
Valentine’s Day is quickly approaching (a helpful reminder), and ahead of the romantic holiday, Sweethearts put out a collection of “situationship” hearts with “messages as blurry as your relationships.” The candies are targeted at Gen Zers in an aim to get buy-in from consumers who may not be head over heels for celebrating Valentine’s Day.
Publicis Health pays for its role in fueling the opioid crisis: Ad agencies, you’ve been warned. It’s not just drugmakers that will be penalized for misleading physicians and patients about medications.
The No Surprises Act for medical bills is working—for the most part: Far fewer patients are getting hit with huge bills for out-of-network care, but providers and insurers are quarreling over payments.