Airlines are flying too much: That led to a glut of airline seats, which hurt Delta’s net income in Q2.
On today's podcast episode, we discuss examples of generative AI (GenAI) in retail, how to convince consumers to engage with it, and what GenAI is not good for. Join our analyst Sara Lebow as she hosts analyst Yory Wurmser and Beth Ann Kaminkow, CEO of the New York office and global chief commerce officer at VML.
70.5% of US traditional search ad spend will go to Google in 2026, according to our March 2024 forecast.
Though ChatGPT has been publicly available for less than two years, we expect it will have 67.7 million monthly US users by the end of this year. That puts ChatGPT ahead of Reddit (60.8 million) and X (53.8 million) in monthly users. But because the tech is open-ended, the chatbot is only as useful as the people prompting it are. Here are seven creative uses for ChatGPT that have caught our eye.
In 2024, US consumer spending on online marketplaces will reach $468.33 billion, according to our forecast, with a significant portion of ecommerce sales shifting to these platforms.
Online marketplace sales are steadily outpacing overall ecommerce: Our latest research looks at the consumer behaviors and platforms driving the trend.
AI claims more jobs: The price of AI goes beyond compute costs as Intuit lays off about 10% of its workforce. Layoffs will continue until companies can supplement the cost of AI elsewhere.
Temu is quietly building a substantial seller base in the US: That shift away from its direct-from-China strategy should help insulate it if the government closes the de minimis loophole.
FTC imposes first ban on minors using a social media app: Anonymous messaging service NGL was forced to bar users under 18. Could major apps like Instagram be next?
Microsoft could pay 4% of global revenues for a GDPR violation: Ad subsidiary Xandr was subject to a scathing complaint that called out its privacy and accuracy standards.
Social media platforms focus on outcomes: Executives cite pressure to deliver for advertisers as Q2 earnings reports approach.
Walmart looks to grow its online grocery lead: The retailer is modernizing its supply chain by opening five automated distribution centers for fresh food, expanding four traditional facilities, and upgrading another.
Kroger leans into value: The grocer is hosting a big sale about a month before a crucial court hearing on its proposed merger with Albertsons.
CNN restructuring focuses on FAST and digital subscriptions: The news agency is laying off 100 employees and hoping to capitalize on growing media trends.
Samsung reveals AI-driven devices, including a Galaxy Ring, emphasizing innovation while facing stiff competition from Apple and others
The company says it trusts OpenAI’s direction, but regulatory concerns persist over Microsoft’s investment ties.
53% of brands often leverage data and media opportunities with retailers that do not carry their products, according to August 2023 data by Merkle.
Just because consumers are concerned with cost doesn’t mean they aren’t spending. Today’s path to purchase is less linear, influenced by deal-seeking, social media, and payment options. Here are five key stats on how consumer buying behavior is shifting.
Influencer marketing is often associated with Gen Z and millennials, and for good reason. Nearly half of both generations are more likely to trust an ad featuring an influencer they trust, according to June 2024 data from Captiv8. But 79.8% of US Gen Xers and 53.9% of US baby boomers will use social media this year, per our May 2024 forecast. To ensure marketers seize the untapped potential for reaching these generations, we’ve compiled a generation-by-generation breakdown on how and where to reach them.
The OSFI says it needs more time to consider how changes to capital requirements and floor levels will impact Canadian banks and their competitiveness with other countries.