A record 182 million consumers will shop Black Friday and Cyber Monday sales: That’s due in part to steeper discounts, as retailers try to entice cost-conscious shoppers.
Ecommerce hasn’t overtaken physical stores: An excerpt from our recent report explains how retail stores stack up against digital channels in driving new product discovery and conversions.
Samsung TV Plus records a 60% global viewership increase: The CTV provider is rolling out extensive content updates to take advantage of interest in free ad-supported TV.
YouTube’s AI-powered music tools hint at genAI’s future: The platform is putting genAI in consumers’ hands to improve sentiments around the tech.
Major brands pull X ads after Musk’s antisemitic posts: The controversy is an escalation of X’s already severe problems with brand safety.
Objections mount to counter major changes in Big Tech’s market dominance. A win by the EU could result in global ramifications for tech giants.
OpenAI upheaval casts a long shadow on its GPT-5 ambitions: Altman signs on with Microsoft while OpenAI deals with the fallout. OpenAI’s future and genAI ambitions are up in the air.
Brands boycott X as Musk’s antisemitic post triggers industry outrage: Major advertisers like IBM and Disney withdraw. Calls resound for CEO Linda Yaccarino's resignation as X’s future teeters.
On today's podcast episode, we discuss what's most to blame for X (formerly Twitter) losing half its value in the past year, what the platform has turned into, and the biggest challenges facing it heading into 2024. Tune in to the discussion with our analysts Jasmine Enberg and Max Willens.
Its expansion reflects a financial sector trend of finding new modes for profit generation amid market volatility.
Microsoft picks up key OpenAI figures, eyeing AI dominance. Expect competitors to accelerate hiring and investments to remain relevant in the generative AI race.
US retail media ad spend will more than double between 2023 and 2027, reaching a total of $109.40 billion, according to our forecast.
Scaling the debit card is one of Affirm’s main goals as it tries to drive in-store growth and snag interchange revenues
Showing card account info takes away an important touchpoint for banks and puts Apple at the center of the relationship
It can use the tie-up to tap $65 billion in annual payments volume—and use open banking to transform the sector
TikTok is a primary news source for many US adults: A Pew Research survey found that use of TikTok as a news platform has surged since 2020.
Microsoft refines its consumer strategy with Copilot: The tech giant is competing with ChatGPT for a larger slice of users’ digital media consumption.