TikTok’s US growth is slowing: That trend correlates with the launch of TikTok Shop, which some feel degraded the app’s experience.
Retail media meets DOOH: Planet Fitness leverages prolonged in-club exposure, ensuring high-impact advertising and pushing boundaries beyond traditional billboards.
Macy’s doesn’t have any plans to go private: The retailer rejected a $5.8 billion takeover bid from two investment firms due to concerns over financing and a “lack of compelling value.”
There’s more than one way to innovate: While Walmart shutters its Store No. 8 idea incubation unit, Target-owned Shipt centralizes its experiments at a new innovation lab.
Cloud rivalry heats up as prices surge in the region. AWS’ investments could alter the landscape and boost economies in time for wider AI adoption.
75% of US adults ages 21 to 24 are at least somewhat likely to participate in dry January this year, according to CivicScience.
On today's podcast episode, we discuss why gaming is a digital advertising hotbed, how consumers are embracing shoppable media, and what happens now that the ride-sharing industry has bounced back. Tune in to the discussion with our forecasting writer Ethan Cramer-Flood.
Google isn’t prepared for the coming influx of AI content: The company said it doesn’t distinguish between AI and human-made articles on Google News.
TikTok users will soon employ AI to make their own tunes: An AI-powered music tool could help TikTok increase engagement and strike industry deals.
Decoding Amazon's pitch deck: From Preferred Deals to Premium Sponsorships, Prime Video aims to set new standards in ad-supported streaming.
Apple's Vision Pro faces major absentees: A waiting game that challenges the future of immersive streaming experiences
Nearing a $1 trillion valuation, Meta rebounds with a strategic shift, reversing its post-pandemic slump and signaling a potential AI-driven Big Tech revival.
AI subscriptions surge. Will people pay? The technology is expensive for tech companies to run, and they need to turn a profit. Ads are an option, but hallucinations make it sketchy territory.
Google loses two more top AI researchers: The startup world beckons Big Tech talent, but an elusive road to profitability could thin the herd.
These self-aware young customers know that their mental health drives their financial behavior. They need help making better saving and spending decisions.
Google can access the UPI’s more than 300 million users by helping travelers make transactions abroad and send remittances with the UPI
Given its user demographics, this could signal worsening underlying stress on consumers