Nvidia earns “civilization’s most important company” title over stunning earrings report: It smashed Q2 earnings expectations, driven by its AI dominance. Consistently beating higher expectations will be a challenge.
Cleanup after Italy’s windfall tax announcement continues: Now the European Central Bank is asking what it was thinking, as other European countries considering similar moves look on.
Bad things happen in threes: S&P joins Moody’s and Fitch in cutting credit ratings or warning about possible cuts for some US lenders, citing the risks posed by higher funding costs and the shaky commercial real estate sector.
Banks lean out in response to industry pressures and upcoming regulatory changes: Goldman is doubling down on serving the ultra-rich while Citi flattens its org structure.
Meta offers clients as much as $200,000 in ad credits: With a slew of new features boosting interest in its platforms, the company is incentivizing brands to experiment.
It joins a frenzy of other payment providers racing to add the functionality
The mass media campaign targets the Hispanic community in the US, which is the world’s top remitting country
Changes to Bank of America’s Customized Cash Rewards could prove popular, but Amex’s price hikes may leave consumers with a sour taste
TikTok introduces Search Ads Toggle, allowing advertisers to reach high-intent users and improve RoAS: Clinique and DIBS Beauty report increased conversion rates and decreased CPA.
Olipop uses TikTok and the promise of gut health to capture Gen Z’s attention, while Crocs leans on Gen Z’s sense of nostalgia and cool collaborations. Coach reinvented itself to appeal to a younger generation of fashion consumers who want to express themselves and GU makes its US debut as Uniqlo’s little sister.
ByteDance is dead set on building up TikTok Shop in the US: Its aggressive moves to build a robust shopping service could lead to a $500 million loss this year.
Kohl’s Q2 revenues were down 16.5% from prepandemic 2019: That’s a clear sign of how far the retailer needs to climb to reach stable ground.
Ecommerce sales growth worldwide is poised to increase by 8.9% in 2023 after increasing by 6.5% in 2022, according to our forecast. While this growth trend will continue in 2024—reaching 9.4%—ecommerce sales growth worldwide will fall to 8.6% in 2025.
Google Analytics 4 (GA4), which launched at the start of July, introduced ecommerce dimensions and metrics, improved audience insights, and better app measurement.
“[This year] has been a once-in-a-career opportunity to hit the reset button on promotions and not just lift and shift what you did in the past,” said Erica Harrison, vice president of analytics at NielsenIQ during a recent LinkedIn live Q&A. As brands rethink their pricing and promotion strategies, they must keep track of their competition, secure retailer support, and get the timing right. However, it’s also important not to train consumers to be over-reliant on promotions. Here are five tips for brands as we head into the holiday season.
Shoppers will be able to get their pumpkin spice fixes earlier than ever this year: Starbucks, 7-Eleven, and more are hoping that an earlier launch will enable them to capture more sales from PSL devotees.
Giving Ubisoft the rights to distribute games in the EU could appease UK regulators’ concerns, clearing the final stage in gaming’s biggest acquisition.
Microsoft loosens up on cloud gaming to push Activision deal through: The offer could appease UK regulators, but it still gives the company room to invest in streaming.
On today's podcast episode, in our "Retail Me This, Retail Me That" segment, we discuss what established brands have to gain by going D2C, the ways digitally native brands sell in brick-and-mortar stores, and how brands are maintaining a digitally native “identity” for marketing purposes while also going wholesale. Then, for "Pop-Up Rankings," we rank the the digital natives that are primed for success and the ones that need to up their game. Join our analyst Sara Lebow as she hosts vice president of content Suzy Davidkhanian and president of SageBerry Consulting and author of "Remarkable Retail" Steve Dennis.
Abercrombie & Fitch boosts full-year sales outlook after a strong Q2: The retailer’s popularity among Gen Z and millennial consumers helped it sidestep the spending slowdown seen by competitors.