Consumers of all ages and income levels shopped Amazon Prime Day this year. Shoppers spent more this year compared with 2022, and despite a tough economic climate, Prime Day shoppers didn’t price compare as much as expected.
Despite increasing competition, Tesla's innovative reputation can sustain it for the short term.
Kroger Precision Marketing’s secret sauce: Achieving equivalent sales impacts with 51% fewer impressions, enhancing ad intelligence with in-house platforms, and recruiting top-tier talent, according to Cara Pratt.
How shoppers buy groceries online is changing: As consumers grow more cost-conscious, pickup’s share of digital grocery orders rises.
OpenAI and AP enter a two-year partnership to share news content and technology. Can they protect copyright and ensure fair compensation for writers?
On today's episode, we discuss the impact Threads will have on Twitter usage, how much of a revenue boost this could be for Meta, and what advertisers should be thinking about with the arrival of this new app. "In Other News," we talk about Snap's efforts to tempt creators and whether it's possible to actually prove that social media is bad for teens. Tune in to the discussion with our analysts Jasmine Enberg and Debra Aho Williamson.
Microsoft’s Activision acquisition nears its conclusion: There are a few roadblocks left to clear, but the odds of a merger are higher than ever.
All the metrics we track for connected TV (CTV) are climbing, including time spent, ad dollars, and users. All this is happening as linear viewership declines, and for the first time, non-pay TV viewers have surpassed pay TV this year, according to our forecast. Here’s what advertisers need to know to keep up with this shifting landscape.
Restaurants are cutting their virtual brands: Some, like Red Robin and Applebee’s, are looking to save resources as customer behavior shifts, while others have fallen victim to Uber Eats’ crackdown.
Babies R Us’ comeback couldn’t come at a better time: With all buybuy Baby stores set to close, the relaunched retailer has a clear runway to grow—assuming Target and Walmart don’t get in the way.
Hackers exploit Microsoft flaw to target US government: Microsoft’s security flaws and lack of free premium protective features for customers triggers criticism and could undermine its cloud revenue ambitions.
Google’s biggest threat is its talent brain drain: After losing a cohort of key AI researchers, the tech giant’s simplicity sprint could continue to empower the competition.
On today's episode, we discuss what to make of Meta's new Threads app, whether the internet is becoming more like TikTok, the argument against "click to cancel," ad-supported versus ad-free video streaming, how shipping works, and more. Tune in to the discussion with our forecasting writer Ethan Cramer-Flood and analysts Zach Goldner, and Evelyn Mitchell-Wolf.
Under First Citizens, SVB rebuilds its brand: Recommitting to supporting startups is part of its uphill battle.
Amazon’s BNPL partners—Affirm and Citi—likely benefited from growing consumer demand for the tool
A slew of payment providers are ready to integrate its capabilities, reflecting skyrocketing softPOS demand
Adobe takes AI image generator global: Firefly tool, having created 1 billion assets, expands to over 100 languages.
Stress tests revealed robust banking health but unmasked the strain on consumer finances. We think it’s in banks’ best interest to bolster financial support.
After 11 months of US ad declines, Standard Media's US Ad Market Tracker showed 2.5% growth in May, signaling a potential rebound. Even with mixed signals and uncertainties, there is at last a sign of hope, our analyst Paul Verna said on a recent episode of “Behind the Numbers.”