Esports’ uncertain future: As viewership declines and major investors exit, companies are forced to cut costs.
On today's episode, in our "Retail Me This, Retail Me That" segment, we invent a new sport called the "National Retailers League," where we look at how retailers stack up against each other across different areas. Then, we examine the battle between the top 15 retailers for online dollars and hand out some awards based on fulfillment experience, the best mobile app, and internet innovation. Join our analyst Sara Lebow as she hosts vice president of content Suzy Davidkhanian and analyst Blake Droesch.
Brands can take a page from lululemon athletica’s playbook and hold a dupe swap to show consumers what they’ve been missing or use social media to give a behind-the-scenes look at how a product is made. Other strategies include leaning into secondhand and adding less expensive alternatives.
Dick’s Sporting Goods continues to outpace the sporting goods market: The retailer’s sales grew 5.3% in Q1, while its net income rose 16.9%.
Apple about to cash in as ChatGPT tops App Store chart: With a 30% cut of ChatGPT subscription fees in the bank, Apple might make big AI announcements at WWDC.
Twitter’s Linda Yaccarino ready to take on Meta’s new platform: The race to replace Twitter is heating up. There’s a small window to attract a critical mass of users.
Planning before taking action and showing extra care in risky areas can help smooth out the merger.
The Bank of England said unreliable financial statements led it to reject the application.
Undue burdens on smaller banks could lead to more consolidation and make big banks even bigger.
There's still no clear answer on copyright and AI: The EU is putting the onus on individual parties to figure out these issues.
Influencer marketing is thorny without proper disclosures: Google just paid an $8 million settlement for misleading ads about its line of phones.
AI is already changing ad creation. While the tech can create email and social campaigns, there are a number of risks associated with misinformation and brand safety. With generative AI, we can expect to see strong brands grow even stronger—if they can navigate copycats, quality assurance, and apprehensive consumers. Here are six predictions from experts at the “BrXnd: Marketing X AI” conference in New York City.
The majority of shoppers value convenience: But what people consider convenient can vary by age, with Gen Z consumers prioritizing features like self-checkout and millennials favoring price comparison tools.
The AI-assisted search revolution will take place primarily on the nonretail battleground, which is still dominated by Google. But Google lost share of the market last year, and Microsoft and Apple are starting to appear a little closer in Google’s rearview mirror.
On today's episode, we discuss what's currently driving retail media, the other retailers outside of Amazon to watch, and what advertisers should be focusing on in this moment. "In Other News," we talk about ads (and influencer content) in Roblox and why Tesla has decided to start advertising for the first time. Tune in to the discussion with our analyst Max Willens.
Chinese retailer Miniso aims for the US to be its biggest market: Unlike Shein and other budget-friendly Chinese retailers, stores are a key piece of its expansion plan. (This article was written with the assistance of ChatGPT.)
Retailers have largely resolved their inventory gluts: After paring back their excess inventories, they’re ready to fill their shelves with new goods this fall.
Meta's foray into microblogging: Social giant will launch its decentralized text-based app next month—and it’s seamlessly integrated with Instagram.