Search giants look to get ahead of the AI trend: Microsoft is teaming up with ChatGPT, a new technology that has Google on red alert.
Digital advertising is on shaky ground. Recent changes to our forecasts reflect that uncertainty. We examined what this year will look like for marketers, from retail media’s rise to social networks’ stagnation.
We all know that 2023 will be the year of retail media, social commerce, and lingering economic uncertainty. But here are some more targeted possibilities for the year ahead.
On today's episode, we discuss the most significant trends to watch in 2023, TV advertising beginning its walk into the sunset, what to know when interacting with Gen Alpha, what would happen if we gave technology a face, the concept of the meta-commercial, where New Year's resolutions come from, and more. Tune in to the discussion with our director of reports editing Rahul Chadha and analysts Suzy Davidkhanian and Max Willens.
Bed Bath & Beyond nears bankruptcy: The retailer says inventory challenges and slowing foot traffic are forcing it to consider options for restructuring, including bankruptcy.
A quarter of US adults pay the most attention to TV commercials, making them the top ad format, followed closely by online ads, per CivicScience. Magazine and newspaper ads rank near the bottom, with only 4% and 5% paying them the most attention, respectively.
Discounts shattered records during the 2022 holiday season: Those deals helped retailers sustain discretionary spending throughout November and December, despite a challenging economic climate.
Conagra boosts its outlook: Higher prices and a shift in its product mix are why the company expects annual sales to rise between 7% and 8% for fiscal 2023.
A group of senators sent a letter to Synchrony and Wells Fargo about their credit cards designed for medical expenses.
Which companies are and aren’t threatening health systems? Incumbent providers should be keeping tabs on retail and tech conglomerates instead of telehealth-focused players.
Digital health startups to watch: This week, we spotlight Singapore-based virtual care startup Doctor Anywhere and virtual allergy care platform Nectar on the back of recent funding hauls.
Withings plunges into at-home diagnostic testing: The U-Scan hands-free urine test adds a new dimension to its remote health monitoring offerings.
Meta’s latest EU fine is more than a minor shakeup: The ruling, which Meta will appeal, could markedly limit its ability to target advertisements.
Microsoft’s cavalier generative AI could be Bing’s big chance: Wielding the technology reflects Microsoft’s risk appetite as it eyes a rare shot at search dominance.
Twitter gets forced into remote work: The social media company’s financial woes are putting its ability to retain office space in jeopardy. Fully embracing remote work is a sensible option.
Salesforce sheds 8,000 jobs: A sudden scramble towards austerity will affect 10% of the SaaS giant’s workforce, but also reveals the tech sector’s continued collapse in the face of uncertainty.
Hong Kong’s November retail sales fell unexpectedly as COVID-19 controls loosened: Pent-up demand for travel and difficult economic conditions are driving a shift in consumer spending.
On today's episode, we discuss the most important digital trends we're watching in 2023: why we downgraded our digital ad spending numbers (and by how much), why Big Tech will actually solve the content moderation problem, a retail media joint venture to rival Amazon, and more. Tune in to the discussion with our analyst Evelyn Mitchell.