Privacy is the top challenge of data clean rooms, cited by nearly half of marketers and publishers worldwide who use them, per Lotame. For 41% of marketers and 37% of publishers, the tech is too expensive. Other concerns include issues with emails, scale, and partner overlap.

US government intensifies stance against TikTok: A permanent ban from government devices could push the public sector to further remove TikTok from devices. But some fear the service is too big to fail.

Twitter’s journalist bans are a multifaceted mistake: Musk’s flippant move has caught regulator attention, will worry advertisers, and shows a misunderstanding of what drives the platform’s content.

Roblox stumbles in November: While it’s still growing, it’s doing so at a far slower pace, reflecting a broader gaming slowdown.

The long goodbye for TV advertising: The longtime de facto ad channel kicked off a slow death that will take years to complete as digital channels claim the throne.

Starbucks workers strike for the second time to force contract negotiations: But a loss at an NYC store underscores the union’s uphill battle for a satisfactory agreement.

A savvy use of promotions helped Darden Restaurants beat earnings expectations: The return of Olive Garden’s never-ending pasta pass drove higher sales for the quarter as consumers across the income spectrum continue to dine out.

The luxury market remains strong: Over three-quarters of luxury shoppers plan to spend the same or more on holiday purchases this year.

Displaced visa workers could diminish the tech industry’s brain trust: Job opportunities for migrant tech workers opening up outside the US could leave a shortage of talent in the sector.

Its consortium-like platform will promote best-practice sharing among competitors while strengthening risk controls.

US retail sales fell 0.6% in November: But spending on services like restaurants and travel continues to grow as shoppers prioritize experiences over physical goods.

H&M faces several challenges: In addition to competing against retailers such as Zara and Shein, it has to grapple with a slowdown in discretionary spending.

Orders made via buy now, pay later (BNPL) increased 85% over Cyber Five, according to Adobe Analytics. “It’s a win-win for retailers” as it increases basket size and boosts conversion rates, our analyst Grace Broadbent said on the “Behind the Numbers: Reimagining Retail” podcast.