Adobe’s web app gambit: Making Photoshop a freemium web app with a subscription hook has the potential to draw in millions of Chromebook users. Is a new era of web applications around the corner?
On today's episode, in our "Retail Me This, Retail Me That" segment, we discuss why subscription ecommerce works, product categories best suited for this model, and how much subscription fatigue may be setting in. Then for "Pop-Up Rankings," we rank the top four subscription services that have staying power in the key categories of pets, beauty, food, and clothing. Join our analyst Sara Lebow as she hosts analysts Blake Droesch and Zak Stambor.
Retailers look to promotional shopping events like Prime Day to juice sales: Amazon, Alibaba, Walmart, and others hope the prospect of a good deal will lure customers in.
Voting Choice lets institutional index fund investors vote their shares at company meetings, giving them greater control over ESG topics. The increased clarity could be a model for all financial institutions.
As of February 2022, nearly 30% US households with Wi-Fi had an Amazon Fire TV device. More than 20% owned an Echo smart speaker, Fire tablet, or both.
Several forces are driving up costs per thousand on both linear and connected TV. On the linear side, audience levels have dropped at a faster rate than ad spending, so more dollars are chasing fewer viewers.
Toyota’s new sustainability initiative focuses on ads, not cars: The automaker announced a partnership to reduce the carbon footprint of its digital ads.
Sun-powered work commute: Lightyear built an EV that can drive 43 miles powered by solar panels. It could usher in an influx of solar-equipped models from other automakers.
Doctor search and booking company Sesame Health raised $27M as patients lose loyalty to physicians—especially if they have lousy ratings online.
Are parental controls enough to keep kids safe in the metaverse? Desperate for new users, Meta is putting the onus on parents to supervise their teens’ access to Quest and Instagram.
New in-game ad standards arrive just in time for the boom: The IAB and MRC have updated 13-year-old standards as spending surges.
Retail sales in May show a weakening demand for goods: Rising prices and interest rates are starting to have an impact on consumers’ willingness to spend.
Machine learning for all: Google releases new features for its Vertex AI to stay cloud competitive. It lowers barriers to entry for AI model development but also risks bad data.