Automotive

Apple will lay off 700 people in its first major cut since the pandemic. It’s consolidating resources as it shifts to AI development

Budget cars and compact SUVs gained share in Q1: Consumers are focused on affordability and value, which is good news for Toyota and Honda but a challenge for Tesla.

The company reversed its discount strategy despite growing competition. It’s now struggling in a shifting global EV market as hybrid sales surge

Apple’s latest AI outperforms OpenAI’s GPT-4 in contextual understanding: Its ReALM AI model could redefine user experiences across its fast-growing Services segment. But antitrust pressure poses a barrier.

Nano-influencers reign on Instagram with a 6.23% engagement rate: TikTok's top influencers, meanwhile, maintain a 4.95% rate.

Hugging Face will use its open-source AI to build robots: It’s part of a broader industry push to use generative AI to make physical robots commercially viable.

The EV maker announces affordable R2 SUV and R3 and R3X crossovers and amasses 68,000 reservations. It’s challenging market norms and intensifying EV competition.

A flying car becomes a best-seller: Alef’s Model A has record preorders, with delivery set for next year. Meanwhile, its standard EV won’t be available until 2035, underscoring auto industry issues.

Honda fuses its personal mobility venture with VR: Its full-body device could provide novel immersive experiences at commercial venues, but the vision for VR is smaller, lighter devices.

It shifts 2,000 workers to generative AI projects amid slowing EV sales and heightened interest in AI. The abrupt move signals a necessary and strategic pivot.

The US auto industry’s shift to electric vehicles takes a detour: Hybrid vehicles are growing faster than EVs, thanks to consumers’ concerns about the relatively nascent technology.

Crashes, declining trust, and potential bans fuel safety concerns and activism, challenging the technology’s readiness and future expansion.

On today's podcast episode, in our "Retail Me This, Retail Me That" segment, we discuss how buying alcohol online is different, what Uber’s shutdown of Drizly means for its retail media business, and how consumption habits are changing. Then for "Red-Hot Retail," our analysts give us four spicy predictions about the future of alcohol. Join our analyst Sara Lebow as she hosts analyst Blake Droesch and director of Briefings Jeremy Goldman.

Ford reformulates its EV strategy after premium model sales stall. Small and affordable EVs could reignite interest while enabling expansion to emerging markets.

The leading EV manufacturer is doubling outlets and focusing on local market needs to boost adoption—lessons US manufacturers might be able to learn from.

Recent winter storms have added a slew of new challenges for EV owners who are facing longer charging times and reduced range. It’s the latest hurdle EV makers need to overcome.

Automakers and tech companies are leaning on AI, gaming, and augmented reality for key feature upgrades in future vehicles.

On today's podcast episode, we discuss what to expect in 2024, whether Google's new AI search tool will destroy traffic, a new self-checkout machine, loyalty in the age of the "zero consumer," if everyone will soon be creating digital clones of themselves, roads that can wirelessly charge electric vehicles, and more. Tune in to the discussion with our vice president of content Suzy Davidkhanian, analyst Blake Droesch, and vice president of Briefings Stephanie Taglianetti.

Auto sales bounced back last year: But high sticker prices and elevated borrowing costs are keeping many consumers on the sidelines—though this could unlock opportunities.