Instacart expands Caper Cart ad opportunities to capitalize on in-store retail media demand: The company joins Ahold Delhaize in beefing up its offerings to give CPG advertisers more ways to reach shoppers.
Democratic lawmakers demand CPG companies stop engaging in shrinkflation: While the practice helped boost companies’ bottom lines, it carries a significant cost.
Sweater weather has arrived, meaning pumpkin spice-flavored everything will flood retail shelves. But consumers’ price consciousness could make it difficult for retailers to encourage spending on discretionary purchases. That’s why Amazon, Target, and Albertsons are expanding their private label brands, leaning on fun, seasonal flavors and small indulgences to get consumers to splurge beyond their normal groceries.
Sephora-related content resonated best with Gen Z consumers, but legacy brands like Neutrogena struggled to maintain relevance. Cultural moments like Pride and back-to-school drove Q3 UGC, while video tutorials on platforms like TikTok provide more effective ways for brands to connect with Gen Z. Here are four insights into how beauty brand-related, UGC performed among Gen Z consumers in Q3, according to research firm dcdx’s Gen Z's Top 50 Beauty Brands Report Q3 2024.
Conagra’s Q1 miss reflects the challenging environment for CPGs: The company’s sales and volumes declined as shoppers’ shift to private labels looks set to last.
Heura is on a mission to make plant-based meat better: The Barcelona-based startup is addressing the struggling food category’s cost and nutritional value issues.
Moët Hennessy -owner LVMH buys a stake in French Bloom: The investment represents the first move by Champagne’s biggest producer into nonalcoholic beverages.
September was style month, with Walmart hitting New York Fashion Week, Levi’s launching an app for stylist recommendations, Old Navy going vintage, and more. See who else made our September unofficial most interesting retailers List.
DoorDash forgoes gig workers for employees with wages: The delivery platform announced a surprising pilot that would significantly upgrade the worker experience in select markets.
Coca-Cola’s latest effort to win over Gen Z consumers falls flat: The company discontinued its Spiced flavor—which isn’t spicy—after just six months due to lackluster sales.
Low- and high-earning consumers are shopping at Walmart, while income groups splinter for off-price fashion retailers. Temu draws households from rural areas, and Amazon shoppers come in all ages. Here are five key stats from Coresight Research’s August 2024 report, “US Consumer Survey Insights Extra,” to help marketers refine their targeting strategies.
Reckitt Benckiser joins the pack of CPG companies looking to downsize: The Lysol maker plans to offload its homecare assets—and potentially its baby formula business—to focus on its core brands.
MrBeast, Logan Paul, and KSI look to grab a share of the school lunch market: They’re integrating Prime Hydration and Feastables chocolate bars into a “better-for-you” Lunchables-like product called Lunchly.
The quick-commerce space isn’t totally dead: German startup Flink raised $150 million at a nearly $1 billion valuation, as the company finds success in staying local and partnering with food delivery platform Just Eat Takeaway.
Ahold Delhaize sees big retail media opportunities in its stores: There’s good reason for that outlook since we expect 87% of grocery sales to occur offline this year.
Nearly 1 in 4 grocery dollars will go to private labels by 2030: Store brands are gaining popularity as shoppers seek value and CPGs cut back on innovation.
General Mills sharpens its focus on high-margin core brands: The company agreed to sell its North American yogurt business, which includes the Yoplait brand, for $2.1 billion.
Kroger benefited from shoppers’ deal-seeking behaviors in Q2: Despite a difficult operating environment, the grocer won over consumers with lower prices and expanded private label selections.
Inclusive brands, exclusive growth: Beauty companies that champion inclusion unlock new customer segments and drive higher sales, a Circana and SeeMee Index study shows.
Dollar store consumers, especially lower-income households, are facing financial difficulties, relying on credit cards to cover necessities. Retailers like Dollar General and Dollar Tree are focusing on pricing and promotions to keep customers shopping, but there has been a decline in discretionary spending from middle- and high-income consumers, who may be turning to mass retailers like Walmart.