Two-thirds of UK consumers have noticed shrinkflation: Nearly one-fifth of shoppers have avoided buying a product that has been shrunk in favor of an item that’s better value.
Microsoft’s $20M fine for collecting kids’ data on Xbox underscores intensifying privacy regulations for ad-centric Big Tech, potentially triggering tighter privacy controls and bigger fines.
The move shows Apple’s increased focus on spatial computing, likely triggering competition and higher valuations in the AR industry.
On today's episode, we introduce you to the FAST (free ad-supported streaming TV) services (e.g., Tubi, The Roku Channel, and Pluto TV), explain how they became so popular, and look ahead to see what their ceiling is. "In Other News," we talk about whether the advertising space is on the mend and how significant of an ad player Microsoft is. Tune in to the discussion with our analyst Ross Benes and director of Briefings Jeremy Goldman.
On today's episode, we discuss what to make of Apple's Vision Pro, the company's newly announced mixed reality (MR) goggles; how AI could improve shoppable TV; why retailers and customers aren't on the same page; how ads on the New York subway are changing; how Amazon plans to deliver packages to folks even faster; how long it actually takes to play a baseball game; and more. Tune in to the discussion with our vice president of content Suzy Davidkhanian and analysts Blake Droesch and Paul Verna.
The global influencer crackdown continues: French regulators are following a trend of regulating influencer product recommendations.
Ben & Jerry's is the latest brand to halt Twitter ads due to concerns over hate speech and toxic content: Situation poses a significant challenge to the platform's profitability ambitions under Musk.
A partial Mobileye stake sale raises $1.48 billion, bolstering Intel’s financial flexibility to invest in profitable alternatives at a time when PC sales are tanking.
While it’s likely years away from the mainstream, Apple’s visionOS presents opportunities for streaming, in-app purchases, and AR advertising.
The FTC isn’t backing down from its Kochava suit: The regulator filed an amended complaint after its initial privacy lawsuit was thrown out last month.
To ensure your brand doesn’t fall into a bland or copycat marketing spiral, our analysts said AI should be a starting point and that the human element is essential. They also warned of conformity. Here are their insights into the risks that generative AI poses to brand originality and where the technology can help brands experiment.
On today's episode, we discuss whether most of what AI writes is useless, if AI is coming for your job, the likelihood of human extinction, and AI rules that could help us avoid that scenario. "In Other News," we talk about what Nvidia is and why it just joined the hyper-exclusive trillion-dollar club and what happens now that Neuralink can test its brain implants on humans. Tune in to the discussion with our analysts Jacob Bourne and Gadjo Sevilla.
Advertising employment peaks: AI advances may promise potential disruption.
This year, US social network ad spending will grow at its slowest pace since we began tracking it, at just 3.4%, to reach $68.45 billion, according to our forecast.
“If you want to dominate the digital landscape, you’ve got to win or be a clear leader on the three core pillars: media, advertising, and commerce,” our analyst Andrew Lipsman said during our recent “Attention!” summit.
Generous government incentives and a thriving and competitive local EV industry are helping China surpass EV adoption goals.
The Vision Pro headset puts Apple at the forefront of the augmented reality discussion, but the device’s business focus and exorbitant pricing could limit wider appeal.
On today's episode, we discuss whether we'll be able to tell if something is AI-generated, whether AI can be considered an "inventor," and whether now is the right time to adopt this technology. "In Other News," we talk about how smart ChatGPT really is and what ever happened to IBM's AI supercomputer Watson after it won at "Jeopardy!" Tune in to the discussion with our analysts Jacob Bourne and Gadjo Sevilla.
The iconic Volkswagen bus has been reimagined for the EV age. It could energize new automotive markets and restore VW’s brand reputation.
Though we’ve downgraded our retail media forecast, we anticipate the channel will experience double-digit growth through 2027. “I don’t think it’s an exaggeration to say that retail media is one of the most important and potentially most transformative ad spending channels in media right now,” said our analyst Max Willens.