The Dutch Data Protection Authority fines the company €30.5 million for illegal data scraping, signaling tougher enforcement of GDPR laws.
A record $278.9 billion loss in market value highlights growing investor concerns over AI profitability and regulatory pressure.
Instagram introduces disappearing comments on Stories: The update aims to increase real-time user interaction and balance engagement with safety.
Google replaces a longstanding video format with AI: Video Action Campaigns will be folded into Demand Gen, which relies heavily on Google AI.
Top US advertisers have seen their CMOs’ tenures shrink from nearly four years to three years over the past decade, according to April 2024 Spencer Stuart research. This decline stems from increased public scrutiny, pressure to drive revenue growth, and an ever-expanding set of responsibilities.
With Starlink also at risk, Musk’s companies face mounting pressure to comply with local laws or face operational bans and monetary losses.
The election is a stress test for Google’s AI Overviews: Google added election misinformation protections as it prepares for an ad rollout.
Gen Z shoppers embrace Temu, Shein, and TikTok Shop: 1 in 4 makes a purchase at a Chinese online marketplace at least once a week, as their array of cheap, trendy goods proves impossible for the price-sensitive cohort to resist.
Intel contemplates split to regain strength: Facing massive losses and fierce AI competition, Intel may separate its units to better adapt to market pressures and challenge rising competitors like Nvidia.
Gender gap narrows in CMO roles: Forrester report highlights industry-specific trends in marketing leadership across Fortune 500 companies.
Pavel Durov’s arrest highlights growing concerns over content moderation, setting a precedent for holding tech leaders responsible for their platform’s misuse.
On today's podcast episode, we discuss where ad dollars outweigh time spent with media, where time outweighs the ad dollars, and where the two are most closely aligned. Tune in to the discussion with host Marcus Johnson and forecasting writer Ethan Cramer-Flood.
A strong digital presence drove Nordstrom Rack's Q2 growth, while Crocs hopes to revitalize its HEYDUDE brand by focusing on a younger, female audience. Holliseter is leveraging back-to-school promotions and targeted marketing initiatives to reintroduce the brand to younger consumers.
Publishers reject free content scraping, highlighting a pushback against Apple’s AI data strategy in favor of profitable deals.
Is AI replacing jobs? Klarna says yes: The company plans to cut 1,800 more jobs after a year of aggressive cost-cutting.
NPS keeps losing traction as the primary metric for customer experience: Even its originator, Bain, seems to be wondering whether the Net Promoter Score has outlived its usefulness.
On today's podcast episode, we discuss the unofficial list of the most interesting retailers for the month of August. Each month, our analysts Arielle Feger, Becky Schilling, and Sara Lebow (aka The Committee) put together a very unofficial list of the top eight retailers they're watching based on which are making the most interesting moves: Who's launching new initiatives? Which partnerships are moving the needle? Which standout marketing campaigns are being created? In this month's episode, Committee members Arielle Feger and Sara Lebow will defend their list against analysts Blake Droesch and Sarah Marzano, who will dispute the power rankings by attempting to move retailers up, down, on, or off the list.
Since Q3 2023, Google has seen double-digit worldwide digital ad revenue growth—more than doubling that of Microsoft’s, according to the companies’ earnings.