Salesforce’s new AI tools will help doctors manage patient care: The offerings stack Salesforce against other Big Tech players with AI solutions for the healthcare industry.
Consumers appreciate AI-driven innovation but are wary
Google updates its protections against AI-generated spam: The company laid out plans to deprioritize low-quality search results that game its ranking systems.
Plagiarized content farms spoof major outlets: GenAI could fuel misinformation in an election year. Publishers beware.
GenAI for marketing is gaining momentum: IBM is the latest organization to tout its ability to transform marketing outcomes.
Though apparel and accessories is the third fastest-growing product category we measure—growing 3.9% to reach $616.37 billion in US sales this year—retailers need to find creative ways to court consumers as they remain price-sensitive.
The first AGI could be a marketing tool from Meta: The social media giant is stockpiling AI chips to build a massive model for content recommendations and user predictions.
Brands need to differentiate themselves in a crowded market. AI can help. But the content needs to be personalized and trained on the brand's own data to avoid generic output. And brands need to be sure that source content has a clear voice and point of view.
New insights emerge on AI’s power hunger: The technology is energy intensive, but it’s hard to pinpoint the extent. Efficiency efforts might fall short of making the sector sustainable.
The company has yet to define its AI strategy, but its most popular consumer laptop could push on-device genAI adoption before competing PCs transform enterprise.
Accenture times the market correctly with generative AI deals: It partners with Cohere and plans to purchase Udacity. It’s positioned to deliver AI solutions for hesitant companies.
Can Rufus transform how shoppers navigate Amazon? The genAI-powered tool creates a more engaging experience that could drive consumers to the retail giant for advice and inspiration.
On today's podcast episode, we discuss what happened when the first human ever received a brain implant from Neuralink, the other potential benefits of this technology outside of helping people with paralysis, and what the ultimate goal of Neuralink actually is. "In Other News," we talk about what happens now that ChatGPT has a memory and what to make of Gemini's rough start. Tune in to the discussion with our analysts Jacob Bourne and Gadjo Sevilla.
Meta ignores tech industry’s AI apocalypse warning: A group of companies and researchers say AI’s extinction threat is real. But will present-day risks be addressed?
Could Perplexity supplant Google Search? It's getting fresh funding and becoming a go-to AI search engine, putting pressure on Google to launch an airtight, monetized AI strategy.
Retailers are moving fast to implement AI in their organizations: But CEOs and management are divided on where to focus investment, according to a report provided exclusively to EMARKETER.
Anthropic’s Claude 3 Opus surpasses OpenAI’s GPT-4 and Google’s Gemini Ultra in safety and performance. Its multimodal approach could attract businesses seeking a secure option.
Nvidia keeps defying gravity, and it’s making Wall Street very anxious: Its AI chips are selling like commodities. Global demand is high, but Big Tech might withdraw its support.
Study reveals genAI’s impact on Google ad placements: SE Rankings demonstrates shopping ads preferentially placed over SGE snippets, altering digital marketing.
On today's podcast episode, we discuss what comes after the end of search as we know it, what generative AI (genAI) is best at today, who the right partner for Paramount+ is, what Ikea's plans to save the mall entail, the most popular alcoholic drinks in the US, and more. Tune in to the discussion with our director of reports editing Rahul Chadha and analysts Ross Benes and Max Willens.