In-car and biometric payments are both taking off, and Mercedes and Mastercard want to capitalize on these new growth avenues
The digital broker hopes revenues from credit cards can offset its disappointing trading volume and a shrinking user base. It might not work
We project US in-store retail media ad spend will nearly quadruple by 2027, but that’s starting from a fairly small base of $240 million this year, according to our forecast. Here are tips from experts on building an in-store retail media network.
As retail media grows, it is changing. At the moment, search remains retail media’s bread and butter and sales ads are the best awareness drivers. In the future, in-store media and shoppable video ads may take on a bigger role. But no matter how ad formats change, one thing is for certain: Measurement will be key for retail media’s continued growth.
Snapchat turns to social commerce for ASEAN growth: TikTok's broad reach and engagement overshadows personal content sharing platforms.
Consumer spending should be solid this holiday season: Our forecast expects holiday sales to rise 4.5%, while Deloitte and MasterCard expect similar above-average gains.
In-store sales data is a massive opportunity gap. The biggest gap between how retail media networks (RMNs) perform today versus their most desired attributes was with in-store sales data. With nearly 90% of grocery sales still occurring in physical stores, RMNs that deliver seamless omnichannel sales attribution will be well positioned to capture consumer packaged goods (CPG) advertising budgets.
What are 2023’s top retail media networks for CPG brands? From Amazon to Kroger, we share a selection from our in-depth report evaluating ad buyers’ perceptions of leading platforms.
On today's podcast episode, we discuss what to make of Google turning 25 years old, how US shoppers feel about stores, why tiered rewards are all the rage, how Hispanic people think their values are reflected by advertisers and Americans, taxi drivers turning into robots, some mind-bending facts about US geography, and more. Tune in to the discussion with our forecasting writer Ethan Cramer-Flood, forecasting analyst Zach Goldner, and director of forecasting Oscar Orozco.
Brands embrace Hispanic Heritage Month's business potential: Cultivating trust and aligning with cultural trends yield economic and reputational benefits.
Apple is hiking retail employees’ pay about 4% this year: That’s a deceleration from the atypically large increases it provided throughout the pandemic.
This year’s Groceryshop 2023 event in Las Vegas focused on marrying in-store and digital experiences, the growing retail media wave, and the benefits of personalizing messaging based on each consumer’s motivations, among many other takeaways. All of that comes as US food and beverage retail sales are expected to reach $1.378 trillion this year and surpass $1.578 trillion in 2026, according to our June forecast.
The revenues help BNPL fintechs like Klarna overcome the low-margin business model and chart an elusive path to profitability
This is the first time PayPal and Venmo wallets can exchange funds
Given the industry’s historic reliance on cash, Square is hoping to become an early mover and grab share of this massive industry
Private labels are narrowing the gap with national brands: Nearly five in 10 shoppers prefer store brands due to quality and variety.
The beauty market is poised for strong growth: L’Oréal’s CEO expects industry sales to reach over $425 billion by 2030. But the growth will be concentrated among sustainability-focused brands.
UK consumers are feeling OK, while Canadian shoppers pull back: That’s reflected in August retail sales rising 0.8% in the UK and falling 0.3% in Canada.
ChatGPT use has declined over the past few months, but AI isn’t going anywhere. Retailers are innovating with their own homegrown and acquired AI tools to scale listings, improve search, and enhance personalizations.
Halloween spending is poised to hit a record high this year: NRF’s forecast expects sales to jump over 15% as more consumers participate in holiday-related events.