Mobile is driving ecommerce sales growth, with 43.2% of the $1.137 trillion in US ecommerce sales we project for this year. As mcommerce sales rise, retailers are innovating to get a piece of the $491.14 billion pie. Mobile commerce will be especially vital this holiday season. Some 79% of US online shoppers shopped via mobile during the Cyber Five last year, according to Bizrate Insights data cited in a Forrester report.
A host of factors is causing US retailers to pull back from China: The share of companies expressing a pessimistic outlook on their China operations in five years recently hit a new high.
Amazon faces a significant legal challenge: A FTC lawsuit that alleges Amazon illegally maintains monopoly power could force the retail giant to fundamentally alter its business practices.
On today’s podcast episode, host Bill Fisher is joined by our researcher Man-Chung Cheung and analyst Carina Perkins to examine TikTok’s ecommerce plans around the world, looking at what’s driven success in some markets and held it back in others.
Consumers expect free shipping: Nearly three in four shoppers will opt for slower shipping if it means they don’t have to pay.
Consumers aren’t sold on plant-based protein: Taste and high prices are the biggest barriers to purchase, despite growing interest in sustainability
BNPL players are reimagining how consumers access lines of credit—while also seeking elusive profits
In-car and biometric payments are both taking off, and Mercedes and Mastercard want to capitalize on these new growth avenues
The digital broker hopes revenues from credit cards can offset its disappointing trading volume and a shrinking user base. It might not work
We project US in-store retail media ad spend will nearly quadruple by 2027, but that’s starting from a fairly small base of $240 million this year, according to our forecast. Here are tips from experts on building an in-store retail media network.
As retail media grows, it is changing. At the moment, search remains retail media’s bread and butter and sales ads are the best awareness drivers. In the future, in-store media and shoppable video ads may take on a bigger role. But no matter how ad formats change, one thing is for certain: Measurement will be key for retail media’s continued growth.
Snapchat turns to social commerce for ASEAN growth: TikTok's broad reach and engagement overshadows personal content sharing platforms.
Consumer spending should be solid this holiday season: Our forecast expects holiday sales to rise 4.5%, while Deloitte and MasterCard expect similar above-average gains.
In-store sales data is a massive opportunity gap. The biggest gap between how retail media networks (RMNs) perform today versus their most desired attributes was with in-store sales data. With nearly 90% of grocery sales still occurring in physical stores, RMNs that deliver seamless omnichannel sales attribution will be well positioned to capture consumer packaged goods (CPG) advertising budgets.
What are 2023’s top retail media networks for CPG brands? From Amazon to Kroger, we share a selection from our in-depth report evaluating ad buyers’ perceptions of leading platforms.
On today's podcast episode, we discuss what to make of Google turning 25 years old, how US shoppers feel about stores, why tiered rewards are all the rage, how Hispanic people think their values are reflected by advertisers and Americans, taxi drivers turning into robots, some mind-bending facts about US geography, and more. Tune in to the discussion with our forecasting writer Ethan Cramer-Flood, forecasting analyst Zach Goldner, and director of forecasting Oscar Orozco.
Brands embrace Hispanic Heritage Month's business potential: Cultivating trust and aligning with cultural trends yield economic and reputational benefits.
Apple is hiking retail employees’ pay about 4% this year: That’s a deceleration from the atypically large increases it provided throughout the pandemic.
This year’s Groceryshop 2023 event in Las Vegas focused on marrying in-store and digital experiences, the growing retail media wave, and the benefits of personalizing messaging based on each consumer’s motivations, among many other takeaways. All of that comes as US food and beverage retail sales are expected to reach $1.378 trillion this year and surpass $1.578 trillion in 2026, according to our June forecast.
The revenues help BNPL fintechs like Klarna overcome the low-margin business model and chart an elusive path to profitability