Incoming regulation, rising delinquencies, and a shaky economic outlook may lead to industry-wide changes
For many buyers, it’s simple: They make a purchase when they find something they want to buy. There are, of course, many ways that social users can find products they like on social media. And our exclusive primary research reveals that there is a multitude of other reasons why buyers choose to make purchases on social platforms.
About half of US Gen Z and millennial social users make purchases on social media, compared to 38% of US adults overall. Boomers are the least likely to buy via social.
Few CPG brands are posting strong volume growth: But price hikes and shrinkflation are helping companies like Kraft Heinz, Coca-Cola, and Procter & Gamble generate strong earnings.
“Black Adam” revives the box office, but not by much: The new DC superhero movie opened to $67 million, less than half the most recent Marvel film’s opening weekend.
Mentions of inflationary language on Yelp increased 4% in Q3 as compared to the previous quarter and 22% year over year (YoY), according to a publication from the business review platform.
Consumers prefer to shop in-person this holiday season: Waning COVID-19 concerns and a desire to try before buying will give brick-and-mortar stores a lift this year.
Execs from Afterpay, Klarna, and PrimeHealth Credit took the stage at Money20/20 to discuss the factors fueling BNPL growth—and challenges.
While some brands cut back, Ugg launches an experiential pop-up: The concept, Feel House, features an array of sensorial and interactive environments.
UPS expects its shipping volume will dip in Q4 YoY: It has plenty of company in that respect, as FedEx, J.B. Hunt, and others also stated they expect shipments to decline.
The price of groceries has reached a historic high. In August 2022, the US consumer price index found the cost of food was up 11.4% year-over-year (YoY), the largest 12-month increase since May 1979.
Apple's streaming price hikes test their brand equity: The tech giant's audio and video services are getting more expensive; will consumers grin and bear it?
Walmart recognizes that the intimates market has changed: That’s why it’s ditching its billion-dollar Secret Treasures private label for the new, inclusive Joyspun brand.
Temu bets low prices will be enough to attract shoppers: But the Pinduoduo-owned platform will have to improve the customer experience to turn initial interest into lasting gains
Adidas needs a new direction: As sales weaken and its cultural relevance diminishes, the sportswear brand needs a complete reset.
BeReal may have doubled its users in two months: With reports of 20 million DAU, copycat attempts clearly haven’t slowed down the photo-sharing app.