Social Media

Looks like it isn’t Morbin’ time after all: A flurry of memes about the film “Morbius” did not translate to box office sales.

Pinterest acquires The Yes to grow its social commerce business: The platform plans to leverage the company’s AI capabilities to provide personalized shopping experiences.

It just became easier for brands to use TikTok: The platform’s marketing partner program expansion should facilitate usage and attract ad dollars.

Instagram to gain users over the next few years: The platform will continue to grow, but the era of explosive growth is long over.

Tech’s reshuffling makes spending tough for marketers: The industry is refocusing on advertising, which is still shaky from a year of changes.

On today's episode, we discuss the severity of Snap's recent profit warning, how companies can show they actually care about the planet, how many of us are served the wrong ads, why L.L. Bean quit social media for a month, the significance of Walmart expanding its drone program, an unpopular opinion about ratings, some stats about how much weddings cost, and more. Tune in to the discussion with our analysts Blake Droesch, Dave Frankland, and Evelyn Mitchell.

Sheryl Sandberg is leaving Meta at a crossroads: Departure of No. 2 exec comes as company faces major business challenges.

Twitter is back at square one after shelving new projects: Newsletters, podcasts, and more are taking a back seat to user growth and personalization.

Most YouTube viewers watch content on TV screens: The platform is leaning into that growing audience with quality-of-life features for TV apps.

Gucci opens new experience on Roblox: Luxury brand’s latest immersive space shows its willingness to test the retail possibilities of the metaverse.

Social media has no one to blame for content controversies: Recent Supreme Court decisions secure platforms’ right to moderate content as they please.

ITV and Twitter try to capitalize on social media fandoms: Social media has long been a hub for fans, and networks are starting to tap in.

Substack wasn’t the answer to digital publishing’s problems: The company has opted out of a Series C amid economic uncertainty.

On today's episode, we discuss the social media regulations coming this year, whether virtual try-on will ever take off, how not to interrupt the consumer, whether shipping is the new ecommerce frontier, Formula One racing's newfound US popularity, an unpopular opinion about in-store shopping, some facts about sea creatures, and more. Tune in to the discussion with our senior director of Briefings Stephanie Taglianetti, director of reports editing Rahul Chadha, and analyst Bill Fisher.

Reddit trails other social networks in time spent: The platform’s efforts to boost its mainstream appeal could improve engagement.

Insider Intelligence spoke with Kate Lubenesky, president at W&P, a food and beverage essentials brand that sells sustainable packaging for everyday food items.

For the first time ever, Facebook is contracting in the US: The platform will lose users this year in its home market—and it’s getting grayer.

Social platforms struggle to contain violent footage, misinformation: Two recent mass murders have exposed longstanding cracks in harmful content policies.

Consumers rank their favorite brands: A survey shows grocery and tech brands are favorites, while social media lags far behind.