Geisinger Health rolled out its own remote patient monitoring (RPM) system—here’s why health systems are keen on RPM solutions.
Amazon Pharmacy could be coming in-store: Amazon is mulling physical locations for its Amazon Pharmacy business—we explore why it could succeed and why it could backfire.
Google gets health data deal with a top dog provider: The Big Tech co linked up with HCA Healthcare to boost its health records—though this cracks open another chance for Google to lock in its hold in healthcare, it’ll still contend with patient privacy concerns.
For decades, traditional TV advertisers have targeted ad messages at households. Jon Schulz, CMO at programmatic ad firm Viant Technology, joins eMarketer principal analyst at Insider Intelligence Nicole Perrin to discuss why even in the digital era it still makes sense to do so, and why advertiser spend will continue to shift into programmatic connected TV and linear TV.
Peacock gets its first dual-release movie: NBCUniversal will bring "Boss Baby 2" to theaters and streaming at the same time, which could help boost Peacock subscriptions in the family market.
Florida passes anti-ban law: The law stops social media companies from banning political candidates, which could throw a wrench into some platforms' initiatives to stop hate speech and misinformation.
The US’ decision to remove Xiaomi from a government blacklist will increase Xiaomi’s access to US investment and could pave the way for its eventual push into the US smartphone market.
The connected TV giant’s focus on ad revenue and interoperability could give it an advantage over competitors like Amazon and Google in the smart home space.
For the 2021–2022 TV season, US upfront ad spending will bounce back to nearly pre-pandemic levels, if not to its 2018–2019 peak, according to our latest estimates.
A BitPay study found US consumers are increasingly interested in making purchases with cryptos, creating a growth opportunity for payment providers in the space.
Code for Unified ID 2.0 now available: The Trade Desk has committed its code base to the IAB Tech Lab and made UID 2.0 open source—a significant milestone for the identifier.
New metrics for Reels and Instagram Live: Facebook is providing a new set of metrics for Reels and Live as competition for influencer marketing budgets heats up.
Bargain hunters drive strong Q1: TJX and Ross Stores reported strong earnings last week as discount retailers prepare to rapidly expand their brick-and-mortar operations this year.
Down to collab? A look at influencer income
We forecast that this year, adults in China will spend an average of 3 hours, 16 minutes (3:16) per day on smartphone activities, which we define as excluding calls on the cellular network. Up 25 minutes, or 14.6%, from 2020, this total will vault China to first place in the world for that metric. The US will drop to No. 2, with adults there spending 3:10 on smartphones daily.
For some time now, consumers have been moving toward demanding more frictionless payment methods across online and offline channels. The social distancing and sanitizing practices brought on by the pandemic proved to be the push that encouraged many consumers to try proximity mobile payments (paying for goods using a mobile phone as a physical POS) for the first time. Ecommerce retailers, not to be outdone, are finding ways to improve their transactions as well.