68% of shoppers were deceived into buying counterfeits last year: Copycats’ rapid growth is a mounting problem for global players like Nike and Amazon as well as small merchants.
50% of US employees and a third of international staff stay remote despite the loss of job promotions. The divide between RTO and remote employees is an ongoing challenge.
Australia may let merchants add BNPL surcharges to pass these costs on to consumers, but this likely won’t solve the problem
For issuers, an easy dispute process can boost customer satisfaction. But they must balance this with their merchant relationships, who bear the brunt of the costs
This limits the networks’ opportunities in the market as they try to capture growing travel spend
New York law ushers in a new age of social media regulation: The SAFE Act bans the use of addictive, algorithmic feeds for minors.
YouTube looks for wiggle room in AppTrackingTransparency: The platform is hoping to reverse opt-out decisions made years ago with new pop-ups.
India quick-commerce startup Zepto raises $665 million to capitalize on surging demand: Rapid deliveries are gaining share of the country’s nascent ecommerce market, pushing heavyweights like Flipkart and Reliance to join the fray.
Medical/pharma TV ad impressions resonate most with older consumers: Our Industry KPI data should inform healthcare and pharma marketers’ strategies for targeting patients.
Eli Lilly goes after companies selling unauthorized GLP-1s: The chaotic state of the weight loss drug market is creating an opportunity for bad actors. Healthcare marketers will need to set the record straight.
Doctors’ list of burnout factors is getting longer: We dig into the key factors challenging physicians in their practices and examine how marketers and other providers could help offset them.
On today's podcast episode, we discuss how news on social media is different, if the movies are dead yet, the promise of new digital price tags, IKEA paying virtual employees in its virtual Roblox store, the most visited places in the world, and more. Tune in to the discussion with our vice president of content Suzy Davidkhanian and analysts Blake Droesch and Sarah Marzano.
The AI startup is being accused of content theft by Forbes, Wired, and The Shortcut. Legal action looms as tensions rise between media and AI companies over content scraping and attribution
Taylor Swift is the latest big name to partner with TikTok: The app's looming ban in the US hasn't hampered its ability to attract major partners.
Target’s new genAI-powered chatbot aims to boost associates’ efficiency: Walmart is also testing a genAI tool for workers as retailers look to technology to improve the in-store experience.
Competing platforms like YouTube and TikTok already offer this feature, and it likely won’t substantially boost the popularity of Instagram livestreaming.
Google needs to sort out its regulatory and payment frameworks before continuing its expansion into real-money gambling.
“Increasingly, retailers are going to be pushing toward store formats that are either more convenient or experiential, as a chance for consumers to enjoy time with friends,” our analyst Carina Perkins said on the “Behind the Numbers: Reimagining Retail” podcast.
Elon Musk clarifies controversial remarks to advertisers: Meanwhile, Meta’s Threads API aims to improve business engagement and threatens X’s recovery efforts.