The RBI tried incentives to boost adoption, but as they faded away, they weren’t enough to change consumer payment behaviors
TikTok restricts advertising to minors as regulation piles up: Advertisers and social platforms are increasingly acquiescing to a global tide of regulations against targeting minors.
The retailer’s decision will only impact a small customer segment, but it signals the end of an era in the retail checkout space
It can help customers avoid double-dipping on debt and attract more volume to its card-linked installment offering
Retailers struggle to eradicate forced labor from their supply chains: A host of companies—from Christian Dior to Milwaukee Tool—face criticism for alleged exploitation of workers.
Privacy Sandbox has a host of problems, partners say: Four ad tech partners released highly critical reports about Google’s embattled post-cookie solution.
Advertisers haven't been won back to Musk's X: User growth has stalled in the past year, data suggests.
GLP-1 drugs from Novo, Lilly go head to head in clinical study: We explore the findings and their impact on the broader weight loss drug market.
OpenAI’s CEO, Arianna Huffington launch startup: It may take some time for the new venture’s AI-based personalized health coach to realize its full potential. Here’s why.
Strengthened features for user data analysis could help increase Oura’s adoption in the wearables market and justify its cost.
Samsung unveils smartwatch feature that isn’t available on Apple Watch: Here’s how the new health-tracking feature works and why the specter of Apple looms large for Samsung in the health wearables space.
On today's tiny "Shark Tank"-style podcast episode, our contestants pitch their most interesting predictions for the rest of 2024 including how AI messaging will change, when Venu Sports will actually launch, and more. Tune in to the discussion with analyst Ross Benes and director of Briefings Jeremy Goldman.
It’s trying to enhance user engagement. But as an audio application, Spotify listeners might not care about more visual content and tools.
Paramount considers BET sale for $1.7 billion: Talks include CEO Scott Mills and CC Capital as potential buyers, impacting stock positively.
Black consumers find advertisements more helpful than the general population. But Black consumers also feel advertisers aren’t always genuine when incorporating cultural diversity into their campaigns.
US upfront TV ad spend will decline this year by 2.5% and again in 2025 by 4.5%, marking three years of decline, per our May 2024 forecast.
Can Tubi break into a tight UK streaming market? The Fox-owned service launched in the UK last week hoping to capitalize on a turn toward cheaper streaming options.
Brands adopting AI face criticism and legal challenges: Mishandling AI technology leads to reputational damage and erodes consumer trust.
A Canadian streaming revenue tax could see costs passed to consumers, advertisers: The industry has a strong argument for blocking a proposed 5% levy on revenues.