This highlights the popularity of the credit card’s investment feature and should continue to bring in more cardholders

Reels, TikTok, and Shorts are not the same: Despite sharing many features, each platform is developing a reputation and niche of its own.

Generative AI hype has faded, but adoption is still increasing, uses are advancing, and it’s influencing marketers’ workflows and consumers’ behaviors. Here are five charts breaking down the current state of generative AI.

TikTok’s rapid ascent in social commerce is drawing comparisons to Amazon’s flywheel strategy. The platform is taking multiple steps to achieve its goal of quadrupling its global ecommerce business to a potential $20 billion in annual merchandise sales through TikTok Shop. Here’s what’s working, what isn’t, and what has yet to be seen.

From 2014 to 2021, spending on non-video programmatic digital display ads in the US had compound annual growth of 27.3%. In 2022, that screeched to a halt, and spending actually declined 2.7%. In 2023, it will effectively be flat at $58.49 billion.

Consumers are gravitating toward high-end, open air shopping centers: Luxury, grocery, and experiential elements are encouraging visits and longer dwell times.

With students heading back to school, how is the sales season shaping up? We’ve compiled five charts on the 2023 back-to-school shopping season. When and where are consumers shopping and how are they looking to save?

In 2025, more than half of US Gen Zers (52.9%) and millennials (52.0%) will be monthly generative AI users, according to our forecast.

As US mcommerce sales approach nearly half of total US online sales, marketers need to adopt mobile-first strategies that improve both the shopping and checkout experience. For those looking to boost adoption for their mobile shopping apps, banner ads are the best deal, though more interactive ad formats could become popular as retailers gamify their apps.

Employers are worried about covering GLP-1s for weight loss: Prescriptions written for obesity drugs are skyrocketing. We examine Teladoc’s plan to rein in the costs for employers.

Connected fitness users are pulling the plug: Our updated forecast shows US adults are heading back to the gym or outdoor fitness routines, leaving Peloton, Mirror, and others behind.

The Mark Cuban Cost Plus Drug juggernaut keeps rolling: Now that it’s turned to the self-insured employer market, the low-cost drug company is making deals to expand its operations and offerings. Here’s the latest.

Microsoft’s Azure is under fire for lax security and unpatched vulnerabilities. Rising criticism stresses the need for improved security or face business loss and trust erosion.

Warner Bros. Discovery's Q2 results presented a mixed bag: Company lost 1.8 million subscribers in transition to Max streamer.

Low interest in cricket rights reflects a year of change: Indian cricket’s governing body is having trouble getting Google, Amazon, and others interested in a rights package.

Google, UK government unite on $508B AI opportunity: AI education for enterprise is a step in the tech giant’s plan to help the UK become a global AI leader.

Its Q3 results show a near 60% profit plunge to $1.76 billion. The decline was led by its phone and IoT divisions, prompting restructuring and potential layoffs.

Apple wants to read our lips: A recent patent shows big plans for Siri. The tech could be a stepping stone to AI that better understands human behavior.