Noticing gaps in accessibility, SmileDirectClub went to market to offer affordable, wide scale orthodontic care in the US before going global. Watch Industry Voices: Spotlight on D2C with SmileDirectClub CMO John Sheldon to hear how the brand’s goals were achieved by focusing on customer relationship management and a retention strategy rooted in telehealth.

We unpack how companies like it are growing fast, along with the musculoskeletal care market, making them good targets for telehealth firms.

Niantic wants a hand in shaping the metaverse: The Pokémon Go developer is running its first brand campaign, trying to sell users and brands on a gaming-centric, augmented-reality metaverse.

Roku’s pivot to original content is out of necessity: Distribution roadblocks and falling hardware sales make it even more important for the streamer to focus on its growing ad segment, and original shows will bolster that.

The crypto exchange raised $400M to facilitate access to the next iteration of the internet but it's starting further back in the race.

Brand suitability tools give advertisers some power back as targeting restrictions tighten: They are no substitute for true targeting tools, but they offer marketers a bit more control over the context of their ad placements.

Banks must tell regulators about cyber incidents within 36 hours and inform consumers “as soon as possible.” This transparency will speed up response to breaches and improve consumers’ trust.

On today's episode, we discuss how Americans feel about the different social media platforms and the extent to which trust affects usage and attitudes toward advertising. We then talk about Facebook scrapping certain kinds of ad targeting and some rather lofty expectations for TikTok. Tune in to the discussion with eMarketer principal analyst Debra Aho Williamson and senior analyst at Insider Intelligence Audrey Schomer.

It’s enabling quicker B2C payments using Mastercard Send and letting merchants offer one-click checkout through Bolt.

TD Bank-Aira partnership adds support for the vision-impaired: Customers use a mobile app to get assistance from the service’s agents, who translate visuals into audio. More financial institutions are adding accessibility for the disabled as part of financial inclusivity.

Credit unions’ growth could be slowed by NCUA upholding branch requirements: The regulator dropped a proposal that would’ve allowed credit unions to count mobile banking or ATMs as serving places they want to expand to.