The UN’s AI resolution rests on a weak foundation: The non-binding measure is a call to action for slow-moving governments but requires a public sector talent base that doesn’t exist.
Nike and lululemon brace for softer sales: Both brands are leaning into innovation to drive sales, but Nike’s risky bet could add to its challenges.
Meta made only two acquisitions in 2023, while Alphabet (parent company of Google and YouTube) made none, per Luma Partners data provided to EMARKETER.
After Reddit’s IPO surge, driven by AI plans and vast user content, the platform faces a balancing act between new AI market opportunities and preserving community trust.
72% of US digital retailers believe generative AI and AI-driven personalization affect their business the most this year, according to December 2023 data from Bolt.
Meta’s dive into decentralized social media could boost engagement: As Meta brings Threads to the “fediverse,” the movement gets a moment in the spotlight.
Comscore’s landmark accreditation is a blow to Nielsen: The company is the first to receive MRC accreditation for big data measurement across local and national TV.
Earlier this month, Beyond Inc. (formerly Overstock) acquired ecommerce retailer Zulily, which went out of business in late 2023. Beyond Inc. also plans to bring back the Overstock brand, which it sunset after acquiring the rights to Bed Bath & Beyond last year.
TikTok’s troubles double: TikTok’s US growth stalls among young users amid ban threats, shifting demographics, and fierce competition. Inability to recover could affect potential sale value.
Don’t let the myths get you down, social shopping is alive and well. Gen Z is full of contradictions. And “TikTok-famous” is becoming synonymous with Hollywood famous. Here are three key takeaways from Shoptalk 2024.
Walmart may be playing catch-up to Amazon when it comes to ecommerce and retail media, but recent moves like its $2.3 billion acquisition of VIZIO are giving the retailer momentum. But what are some other big moves that Walmart can make to grab more attention, loyalty, and customers?
Retailers should take note of what’s working in social commerce: Social platforms have made it incredibly easy for shoppers to click and buy, and that’s driving rapid growth.
Next is bullish on UK consumer spending in 2024 as economy improves: The retailer is confident that rising wages and falling inflation will spur consumption.
Shein, Amazon shift tactics to keep each other—and Temu—at bay: Shein is offering its supply chain services to brands, while Amazon is leaning into its delivery capabilities and customer service.
Apple’s MM1 is a sign that Wall Street’s AI judgments aren’t evidence-based: Tech giants need to consider their customer base and revenue streams to successfully commercialize generative AI.
Kroger sells specialty pharmacy arm to Elevance’s PBM: Elevance is betting on having more success than Kroger had with the retailer’s specialty pharmacy business.
Google/Fitbit to build an AI-driven personal health coach: Wearable companies are tapping genAI to improve their devices’ health features. We examine the market and assess which companies are best positioned for success.
Hippocratic AI takes aim at nurse tasks: The startup aims to prove its AI is smart and safe enough to replace nurses. It just bagged $53 million, showing the value of a strategy focused on trust and safety.
On today's podcast episode, we discuss what TV even is anymore, how the redefining of TV is reshaping marketers' approach, and why not all data is created equal. "In Other News," we talk about why live TV is the new streaming and the real reason Walmart bought TV-maker Vizio. Tune in to the discussion with our analyst Ross Benes and Alison Gensheimer, head of Nielsen marketing.
Disney and NBCU signal a major shift in CTV ad buys: Both are working with The Trade Desk to make inventory available programmatically.