Symphony to use Google Vertex AI for voice analysis: Voice-to-text AI is booming but accuracy is still a limitation. Generative AI could help firms meet strict regulatory requirements.
Amazon’s new chatbot and chips unveiled at re:Invent: It’s making more aggressive moves in the generative AI space. Release of its Olympus model will be a defining moment.
37% of US Gen Zers and 32% of millennials have used a buy now, pay later (BNPL) service to make at least one purchase recently, according to Morning Consult.
But that offering alone isn’t enough to attract their business.
We capture how payment providers are innovating to meet new preferences and capture this vital volume in four trends
Mobile apps are vital for commerce. In fact, among US smartphone users, 65.8% will use retail apps in 2024, putting the category behind only maps/navigation apps (72.8%) and weather apps (71.1%) in terms of adoption, according to our July 2023 forecasts.
As Cyber Monday rages on, let’s take a look at what’s already happened over the course of the Cyber Five weekend and what it means for both retail media networks and advertisers alike.
UK Black Friday sales fall as shoppers tighten their belts: Transactions and footfall were down YoY, although online sales were a bright spot.
Amazon is cementing its status as the US’ top delivery company: The retailer is on track to deliver more packages than UPS for the second year running.
Legal documents allege Meta's manipulation of youth psychology for profit: Lawsuits highlight need for ethical balance in social media innovation.
OpenAI turmoil’s ripple effect on social media: The chaos could create opportunities and challenges for platforms in the red-hot genAI market.
US out-of-home (OOH) ad spend will total $9.51 billion next year, and grow past $10 billion in 2026, according to our forecast. One unusual place those dollars are headed is advertising on wheels. That includes transit, taxis and ride-hailing services, and one of the most fun brand marketing tools there is: machines like the Oscar Mayer Wienermobile.
On today’s podcast episode, host Bill Fisher is joined by our forecasting writer Ethan Cramer-Flood and analysts Paul Briggs and Matteo Ceurvels to examine the podcast landscape around the world, looking at changes in listenership and the advertising opportunities that the format affords.
It’s a promising start for global AI safety guidelines yet lacking in concrete actions and accountability. Will other nations join the regulatory effort?
Rumors swirl about OpenAI’s ‘Q*’ project: A secret AGI project could be linked to Sam Altman’s firing. It shows how generative AI is a loose cannon without regulation.
The tight labor market has driven up store associates’ pay: That’s a solid investment given that well-paid staff typically have longer tenures, which helps them deliver a better customer experience.
Generative AI triggers a hiring surge amid tech industry layoffs: Marketplace fanfare over the technology could shift hiring and resources from other critical areas, like cybersecurity.
Steep discounts drove record Black Friday online sales: Ecommerce sales surged on the day after Thanksgiving, while brick-and-mortar sales grew just 1.1% YoY.