Finalizing its largest-ever deal after a 21-month regulatory battle will shake up the gaming industry and fuel Microsoft’s mobile and cloud gaming strategies.
Netflix sees an opportunity to build its brand offline: The company plans to open destinations called Netflix House that mix retail, dining, and live experiences.
Worldwide personal luxury sales will grow from $415.45 billion in 2023 to $499.59 billion in 2027, but growth is slowing, according to our forecast.
Victoria’s Secret turns back the clock: The intimates retailer plans to restore its sexy brand image while renewing a push into the swim, sports, and apparel categories.
Advertising Week redefines representation: From diverse panels to strategic collaborations, inclusivity is both ethically and commercially prioritized.
JCPenney spends on sports streaming, citing lack of scripted content: Ad deals with Apple and Amazon are a sign that Hollywood strikes are influencing ad spending.
The chipmaker is cutting 1,258 roles after revenues and income plunge. The move counters smartphone sales declines and helps fund AI growth.
Google’s Bard chatbot makes false claim about the Israel-Hamas war: It’s an example of what a group of Googlers are concerned about regarding the company’s genAI direction.
Lower-fare airlines see turbulence ahead: But others, such as Delta and United, expect demand for revenge travel to remain strong.
Retail media on the rise in Latin America’s ad landscape: It’s making its presence felt vis-à-vis social media and search engines.
Brands, social platforms, and creators seek the right balance in AI rush: Creators eye opportunities as well as risks for sponsored content.
Ikea slashes prices on a range of products: The move could help it convince cash-strapped shoppers to spend.
Consumers are worried about their finances as inflation outpaces wage gains: But they’re willing to spend during holidays and promotional events, provided the price is right.
Prime Big Deal Days exceeded Amazon’s expectations: While shoppers focused on cheaper essentials, the retailer showcased its supply chain capabilities.
On today's podcast episode, we discuss why shopping on Amazon is changing, the proposal of ad-free TikTok and Instagram subscriptions, how much Amazon's AI chatbot shopping assistant can move the needle for customers, whether Toys-R-Us can make a successful comeback, the share of women in leadership roles and more. Tune in to the discussion with our vice president of content Suzy Davidkhanian and analysts Blake Droesch and Paul Verna.
Amazon Fresh, despite failing to gain traction with its brick-and-mortar endeavors, is trying to assert itself in the grocery space. Its customer base, though much smaller than competitors like Walmart and Target, is attractive to consumer packaged goods (CPG) advertisers because those shoppers are open to trying new products.
Domino’s sales slid in Q3: The company’s core customer base is feeling pinched and becoming more selective about splurging on a restaurant meal.
Digital health startups to watch: We spotlight value-based care company Main Street Health and mental health platform Headway on the back of fresh funding.
Cigna invests in asynchronous virtual urgent care: Patients and providers generally are fans of telehealth interactions that don’t need to occur in real time. But adoption of this modality hasn’t taken off yet.