Walmart looks to make it easier for advertisers to buy its display ads: Walmart Connect’s new API should help it attract more ad dollars from smaller brands and marketplace sellers.
AppLovin faces fraud allegations from short sellers: Accusations of deceptive ad practices and data misuse put the firm under pressure; leadership denies the claims.
The BNPL player’s revenues doubled in Q4 thanks to users’ more frequent purchases
The tie-up also makes Marqeta a more attractive card partner for fintechs
Despite an industrywide push to grow via nonmerchant partnerships, BNPL players still rely on individual deals to reach large merchants
US consumer spending was resilient in 2024, but confidence is fading: Tariffs, layoffs, and inflation fears threaten to slow momentum as economic uncertainty looms.
Google’s latest move disrupted product review sites: That change challenged retailers reliant on those sites’ affiliate traffic.
Warby Parker joins forces with Target: The D2C eyewear brand will open five shop-in-shops as it doubles down on physical retail.
Foot traffic to Aldi stores grew 12.3% YoY in Q4 2024, over twice the growth of low-cost competitor Trader Joe’s, according to data from Placer.ai.
The improved Alexa finally debuts with better conversation skills and smart home features. Can Amazon convince users to pay when smartphones offer similar features for free?
Doctors should ask their patients to write online reviews—and then respond to feedback: It will go a long way in attracting and retaining patients.
Trump issues executive order to make healthcare prices more transparent: Price rules finalized during his first term haven’t had an impact. Could it be different this time around?
Talks of a Walgreens take-private sale are ramping up again: Walgreens could be divided into three parts if the sale proceeds. We explore the likelihood of a deal going through and what it means for Walgreens’ future.
Consumers take part in one-day economic blackout: Today’s boycott may cause brands to reconsider their DEI stances.
WBD grows streaming profits as TV revenues decline: It added 6.4 million Max subscribers, but TV ad declines and cord-cutting continue.
Revenues soared 114% YoY to $130.5 billion, but stock struggles highlight concerns over AI’s cost efficiency and whether high-compute investments will pay off long term.
A dedicated Instagram Reels app could give Meta an edge over TikTok—or fragment its audience. If users resist another app, Instagram’s video dominance could take a hit.
US ticketing service Ticketmaster had more unique visitors in December 2024 than the next nine sites/apps combined, according Comscore data.
Walmart recently bought Monroeville Mall near Pittsburgh, signaling either a massive retail expansion plan or a shrewd real estate grab. Either way, the purchase strengthens Walmart's market foothold while adding rental income. This isn't a random acquisition but a calculated move.
"You're spending a lot of money. Do you know where your ads are?'" Jonah Goodhart, co-founder and CEO of Mobian, said on our "Behind the Numbers" podcast, evoking the classic PSA. Meta announced in January it would replace fact checking with Community Notes, worrying advertisers about brand safety.