It’s not solely due to their tech expertise—they provide a better overall customer experience throughout the process.
Adding non-payments uses could make the wallet more convenient, helping Google pull new users and grab spending
But internal and external tensions continue to give the rising super app trouble.
More of your customers are LGBTQ+ than ever before: Recent studies highlight a surge in global identification, particularly among Gen Zers.
Soon you’ll be able to chat on BeReal: The authentic social media app is finding ways to increase time spent before turning on revenue streams.
This year, US consumers will pay over $35 billion in retail membership fees, according to our forecast. Some 53% of that will go to Amazon, making it by far the biggest player.
Netflix’s enhancements to its ad-supported tier has helped it amass 5 million monthly active users worldwide, though its password crackdown could slow momentum. Meanwhile, Max, the combined streaming service of HBO Max and Discovery+, debuted to “early positive feedback,” and Paramount+ hopes partnering with Showtime will prevent it from losing subscribers.
While many businesses are still trying to get to grips with some of the original implications of GDPR, technology is refusing to stand still. The rapid rise of generative AI is testing the bounds of data protection regulators.
Key stat: Among US adults who are very trusting of generative AI, 60% are men and 40% are women, according to Morning Consult. People who trust AI also tend to be millennials and have less than a college education.
Amazon Prime, Walmart+ woo customers with new perks as fee revenue growth slows: We expect paid membership fee revenues to grow just 6.5% this year.
Patagonia sues Nordstrom in latest bid to safeguard brand reputation: The outdoor retailer alleges that the department store is selling counterfeit products at its off-price Rack stores.
Instacart and Gopuff struggle to deliver growth and profits: Inflation is eating into consumers’ spending power and causing them to adjust how they shop for groceries.
PBMs roll out initiatives to support independent pharmacies: But it’s not for goodwill. PBMs have good reason to curry favor with the feds, who’ve been cracking down on their business practices.
Mental health is becoming less of a stigma: As more people acknowledge (and normalize treating) their mental health struggles, telemental services will grow.
Consumer healthcare costs keep climbing: Even with employer-sponsored health plans, annual costs are rising at pre-pandemic levels. Here’s what an average person will spend in 2023.
On today's episode, we discuss what AI-generated ads will look like, TikTok testing a new AI chatbot called Tako, Formula One finding a new way to advertise on its cars, ESPN offering its channel as a standalone streaming service, what using VR in a car will look like, visualizing the US workforce as 100 people, and more. Tune in to the discussion with our forecasting writer Ethan Cramer-Flood, director of forecasting Oscar Orozco, and analyst Max Willens.
With 34 million developers, a massive app ecosystem, and a burgeoning ad business, Apple could fast-track its metaverse ambitions behind its MR headset announcement.
Privacy violations expose questions about data security in IoT devices and could lead to stricter regulations and potential impact on targeted advertising strategies.