Walmart and Delta have adopted VR for effective, immersive employee training, though high upfront costs may deter smaller companies.
Huawei’s tri-fold Mate XT Ultimate Design appeals to innovation seekers, yet steep pricing and market restrictions could hinder its full potential.
Under Armour’s turnaround won’t be quick: The company lowered its FY25 outlook, saying its restructuring plan will cost about twice as much as expected.
Oracle’s 13% revenue jump reflects the success of its multi-cloud strategy and major partnerships, positioning it as a leader in enterprise cloud services.
Despite allowing cross-posting between Instagram and Threads, Meta’s lack of a clear messaging system for Threads reveals ongoing confusion about the apps’ integration.
Retailers invest in virtual reality, mobile apps, and AI to improve the customer experience: Walmart, Levi’s, and Family Dollar are among the companies turning to tech to boost sales.
Facebook tries to reverse its Gen Z problem: Instagram and Marketplace could form the core of an attempt to strike a chord with Gen Z users.
Generative AI search engine Perplexity said it will launch ads in Q4, but the platform will need to win over advertisers and convince them their search ad spend will go further than it does on Google.
Digital commerce platforms will process $375.57 billion in customer payments in 2024.
Two in three advertisers don’t plan to invest in new retail media networks (RMNs) in the next couple of years, according to Association of National Advertisers (ANA) data. “The majority of dollars used to fund investments in retail media are being borrowed from existing budgets within advertisers’ organizations,” said our analyst Sarah Marzano.
Big Lots files for bankruptcy: The discount retailer struggled as macroeconomic headwinds pushed consumers to tighten their budgets and prioritize value.
OnlyFans posts record-breaking $6.63 billion in 2023 gross payments: Creator base grows 29%, but regulatory challenges loom.
Amazon and Walmart are search advertising’s growth engines: The latter is a distant second to the former, accounting for nearly 4 in 10 non-Amazon retail media search ad dollars this year.
Google and the DOJ go to court for a second time: Another antitrust lawsuit alleges that Google runs a programmatic display ad monopoly.
On today's podcast episode, we discuss whether AI is more like cars or Google search, what's missing from the new AI bill, and what these new rules mean for the rest of the country. Tune into the discussion with host Marcus Johnson, and analysts Jacob Bourne and Grace Harmon.
Dupes gain steam as shoppers seek middle ground between fast fashion and luxury labels: Quince and Italic are among the brands poised to benefit as shoppers prioritize affordability.
Netflix saw a 16.8% increase in digital ad revenue in Q2 2024, marking the fourth consecutive quarter of growth, according to the company’s earnings.
Performers win key concessions, but holdouts like Disney and EA signal a slower path toward industry changes.
Declining political support and economic reliance on the platform suggest a ban may be unlikely, despite ongoing legal threats.
Roblox wants to be an ecommerce platform: After a pilottesting physical goods sales with Walmart and E.l.f. Beauty, the gaming platform sees big potential in online sales.