GoodRx trims 16% of its workforce as digital health companies contend with the economic fallout.
Google starts allowing third-party payments: Developers in India and Japan are among the first to experience more equitable app-payments options—the move could push rival Apple to follow suit.
Meta and Qualcomm’s bid to build a better metaverse: Custom VR chipsets could elevate graphics and bring the metaverse closer to reality, addressing complaints of janky-looking avatars and improving user adoption.
Nielsen under private ownership faces challenging road ahead: The company needs to show it can keep up with measurement upstarts.
Triller’s in trouble: Despite a $200 million raise, legal turmoil has eliminated any comparisons to TikTok.
Among US podcast ads, pre-roll spots generated about 5% more website visits during Q2 than those in the middle of an episode. While that margin is fairly slim, both placements produced better results than post-roll, likely because earlier spots catch listeners before they drop off.
Franchises don’t just rule movies: They’re also ruling your TV screen. Amazon’s ‘Lord of the Rings’ show premiere raked in 25 million viewers globally.
Computing under the sea: The US is getting an underwater data center. It’s fast, cheap, and efficient, but there might be a limit on how many the ocean can handle.
6 Amazon warehouses, 6 solar fires: Solar panel fires and explosions at Amazon facilities were linked to poor installation practices. The problem underscores the need for more cleantech training and safety.
As UK inflation continues to surge unabated, shopping habits are in flux. Consumers are cutting back on discretionary spending, as well as switching to private labels, and shopping around more to find better deals. Our previous Analyst Take discussed how retailers should react to these trends. This follow-up will consider how different categories are being affected and share our take on retailers that are well positioned to weather the inflationary storm.
The initiative will explore the use of a US CBDC in the wholesale, retail, and international sectors.
The payments fintech launched an ewallet to tap digital payments demand in Europe.
Personalization pays if brands get it right: Consumers want content tailored just for them, but the challenges can be daunting for marketers.
Disney looks to emulate Amazon with membership offering: The entertainment giant could also advance its flywheel by introducing in-app commerce for Disney+ and improving cross-selling opportunities.
Nearly $2 billion in US out-of-home (OOH) ad spend went to billboards in Q2, accounting for about three-fourths of OOH. That said, billboards’ share decreased by 9 percentage points with that money going to transit as commuters return to buses and trains.