Venu Sports is poised to accelerate cord-cutting: Its $42.99 monthly price could also disrupt YouTube TV’s sports streaming strategy.
Executives warn of the risks of underinvesting in AI, yet concerns over poor ROI and a potential bubble burst could lead to significant pullbacks in 2025.
By leaning on OpenAI models today, TikTok is buying time to develop its own AI capabilities, potentially disrupting major players like Microsoft and Nvidia.
Following an all-time high of $41 billion in 2023, US K-12 back-to-school retail spending will drop to $39 billion this year, according to July 2024 data from the National Retail Federation (NRF) and Prosper Insights & Analytics.
Amazon, Walmart, and Stitch Fix lead retailers when it comes to AI implementation: But retailers of all sizes are leveraging the technology to drive sales and improve CX, according to a report provided exclusively to EMARKETER.
An evolved form of omnichannel retail, adaptive retail tailors shopping experiences to meet the specific wants and needs of each customer by offering convenience, personalization, and a seamless shopping experience no matter how they choose to shop.
Pinterest is relying on Gen Z for growth: The company met Q2 expectations, but its Q3 guidance sent its stock tumbling.
“The creator economy is at an inflection point,” our analyst Jasmine Enberg said on our “Beyond Brand Deals: How Marketers Can Navigate the New Creator Economy” webinar. “We’re at a moment now where it seems like every marketer has recognized that they need to be working with creators.”
This unexpected alliance hints at a brewing challenge to Nvidia’s dominance, as Apple and Google’s collaboration could reshape AI development in Big Tech.
There’s a void in the college-bound back-to-school market: Walmart and Barnes & Noble College are among the retailers looking to attract students who used to shop at Bed Bath & Beyond’s stores.
LinkedIn saw a 51% increase in premium sign-ups, boosting Microsoft’s latest quarter: Video uploads rose 34%, making it the fastest-growing format on the platform.
Instacart launches new ad formats to help CPGs drive impulse purchases: The delivery platform will roll out shoppable recipes, occasions, and bundles to facilitate discovery and boost brand engagement.
L’Oréal’s Q2 performance weighed down by weak China sales: Strength in Europe and North America helped partially offset Chinese consumers’ low confidence and price-conscious behaviors
Starbucks’ North American sales declined over the last two quarters: While the company isn’t satisfied with its results, efforts to win back customers and make coffee shops more efficient are working.
Microsoft reports strong Q4 FY24 results with 19% surge in search and ads: The company’s next challenge will be to prove its AI investments can fuel continued growth.
The CPSC holds Amazon accountable for selling hazardous third-party items, highlighting the growing dangers as competition drives down product quality.
On today's podcast episode, we discuss the unofficial list of the most interesting retailers in July, focusing on back-to-school initiatives for this episode. Each month, our analysts Arielle Feger, Becky Schilling, and Sara Lebow (aka The Committee) put together a very unofficial list of the top eight retailers they're watching based on which are making the most interesting moves: Who's launching new initiatives? Which partnerships are moving the needle? Which standout marketing campaigns are being created? In this month's episode, Committee members Arielle Feger and Sara Lebow will defend their list against vice president of content Suzy Davidkhanian and analyst Sky Canaves, who will dispute the power rankings by attempting to move retailers up, down, on, or off the list.
Google faces criticism for AI ad: The Gemini commercial during the Olympics raises concerns over AI replacing meaningful human interactions and creativity.
NBCU expects a record-breaking Olympics: Its next challenge will be convincing new Peacock subscribers not to cancel the service.