Peacock goes for gold with Olympics coverage: The streaming service is counting on exclusive sports deals to keep new subscribers past the Games.
Consumers are turning to their TVs for holiday inspiration: 43% of connected TV (CTV) users say TV ads offer useful information on holiday shopping, and 72% would scan a QR code in a TV ad to make a purchase, according to a report from LG Ad Solutions.
Fox and Fubo report quarterly results: Lachlan Murdoch highlights Fox News' growth, while Fubo surpasses analyst expectations.
Publishers take mixed approaches to troubled times: Axios lays off 50 employees, as the AP moves to revitalize its ad business.
Elon Musk's X sues GARM and affiliates: Decline in ad revenues sparks legal battle over alleged advertising boycott over brand safety issues.
On today's podcast episode, we discuss what "Brat" means, the significance of the vice president of the United States Kamala Harris putting social media front and center of her campaign, if riding the "Brat" wave is replicable, and whether it might backfire. Tune in to the discussion with host Marcus Johnson, vice president and analyst Jasmine Enberg and vice president of content Paul Verna.
Key stat: 53% of US consumers love or like playing video games, according to April 2024 data from Collage Group. Among Gen Z, that figure increased to 72%.
Platforms block OpenAI's web crawler: Concerns over data misuse and revenue loss drive major publishers to restrict AI access to content.
Prime Video’s ad model positions Amazon against Netflix: Targeted ads and competitive pricing drive substantial revenue growth in the streaming market.
Consumers are feeling the squeeze of the rising cost of subscriptions. Nearly seven in 10 (67%) US consumers saw at least one of their subscription services increase their cost, per March 2024 survey by CNET. Meanwhile, more than half (52%) of US adults have canceled a streaming service subscription because of increased pricing, per October 2023 data by TransUnion and Dynata.
Gen Zers and millennials have normalized gaming into adulthood, but smartphones have opened the door for older generations.
Social media engagement with Canadian news drops 43%: Meta's news ban impacts local outlets and reduces news consumption on Facebook and Instagram.
The aging Switch is losing gamers to more powerful handhelds with better hardware and larger game libraries
Roku soars ahead in Q2: The platform is second only to Hulu and YouTube in CTV ad spending. Its earnings revealed interesting findings about viewing habits.
AI’s copyright problem will hinge on a key defense: Two music firms are arguing that their use of copyrighted work constitutes fair use.
On today's podcast episode, we discuss what was behind Google performing so well in Q2, why YouTube is doing so well, and ranking the impact of AI at the search giant. Tune in to the discussion with host Marcus Johnson and analyst Evelyn Mitchell-Wolf.
Outbrain acquires Teads: The $1 billion deal aims to create a comprehensive advertising platform, enhancing the acquirer’s video and CTV capabilities.
Venu Sports is poised to accelerate cord-cutting: Its $42.99 monthly price could also disrupt YouTube TV’s sports streaming strategy.
Microsoft reports strong Q4 FY24 results with 19% surge in search and ads: The company’s next challenge will be to prove its AI investments can fuel continued growth.
The CPSC holds Amazon accountable for selling hazardous third-party items, highlighting the growing dangers as competition drives down product quality.